Sales Representative

B2B Sales Representative – Commercial Graphics & Signage Are you a consultative B2B salesperson who loves building relationships, uncovering needs, and closing high-impact projects? A growing commercial graphics & signage operation is hiring a

B2B Sales Representative

to drive new business, expand accounts, and help build a stronger, more formal sales function within the organization. This is a unique opportunity for a

hunter–farmer

who enjoys both winning new business and nurturing long-term partnerships. You'll work closely with design, production, and installation teams to deliver vehicle wraps, fleet graphics, signage, and branded visual solutions for local and regional organizations. What You'll Do Prospect, qualify, and close new B2B opportunities Conduct discovery calls and in-person visits to understand customer needs Prepare proposals, scopes, and pricing for branding and signage projects Manage a full sales pipeline using a CRM Coordinate closely with creative and production teams Grow and retain key accounts Who We're Looking For 3+ years of B2B sales experience

with strong tenure (2+ years per role) Proven ability to build relationships and sell consultatively A proactive hunter who loves outreach, follow-up, and closing Strong communicator who adapts well to different personalities Comfortable working in-office and visiting customers in the Richmond, VA area CRM proficiency (any platform; Apollo experience is a plus) Valid driver's license with clean driving record Nice-to-Haves Experience selling to service companies, schools, institutions, or fleet operators Exposure to signage, printing, or visual branding industries Compensation & Benefits Base salary +

uncapped commission

tied to gross profit OTE around

$105K

at target performance Additional year-end performance kicker Health benefits, PTO, and either mileage reimbursement or access to a company vehicle If you're a motivated, relationship-driven B2B salesperson excited to help build a scalable sales process—and you're based in Richmond—we'd love to hear from you. Apply now and help shape the growth of a high-energy, creative, and fast-moving organization.