Digital Marketing Executive

OryxAlign has ambitious growth plans; part of that is to generate qualified leads for the sales team. The Marketing Executive will help run campaigns and manage the demand generation engine.The Marketing Executive will help deliver ROI figures that prove the value of marketing and report to the Head of Marketing.Key responsibilitiesOur Digital Marketing Executive will be responsible for:Creating and implementing marketing campaigns to drive growth through Hubspot CRM, SEO, PPC, email marketing and social mediaNurturing and thought leadership campaigns using: Joint marketing programmes with vendors such as Microsoft, Cisco, etc Content marketing; blogs & articles, videos, case studies, eBooks & whitepapersUpdating the OryxAlign website, ensuring content is optimised for SEO and user engagementCRM execution, including keeping records up to date and sourcing and cleansing B2B dataManage and optimise HubSpot campaigns, including email automation, landing pages and lead nurturingGrow and manage the company’s social media presence, creating compelling contentTrack and analyse marketing performance, providing insights for continuous improvementProviding marketing administration supportWhat we need from our Digital Marketing ExecutiveAs our Digital Marketing Executive, you will have strong interpersonal skills and emotional intelligence, including the ability to build trusted relationships across OryxAlign and externally. You must be able to understand and demonstrate service excellence, driving this competence both intra and inter-departmentally, this includes demonstrating a role model to OryxAlign’s company values and supporting long-term objectives.Experience and expertise2+ years of hands-on HubSpot experience (CRM, automation, email marketing, CMS).Creating and implementing Marketing campaignsUpdating company websites and manging social media contentExceptional attention to detail, plus ability to work independently and as part of a teamExcellent written and communication skillsStrong analytical skills to track marketing performance and improve conversion ratesMinimum 3 A levels, degree preferredBackground in the IT service industryExperience using ConnectWiseA working knowledge of Photoshop and InDesignExperience of B2B lead generationExperience with SEO best practices and tools like ahrefs or SEMrushWhat you will get from OryxAlignAlong with competitive salary and training and development. You will receive annual leave entitlement of 23 days plus one volunteer day, private medical through Vitality, group personal pension - 4% employer and 5% employee contributions and Life Insurance at 4 x salary.Other benefits include:Employee Assistance Programme and access to Online GPSocial events throughout the yearCycle to Work & Instant DiscountsTechnology LoansLong service leaveHoliday TradingReward and recognition awardsLunches on All-In Office DaysEqual opportunitiesOryxAlign values its people and culture, striving to be an inclusive and welcoming workplace. As an equal opportunity employer, we do not discriminate based on age, disability, gender reassignment, pregnancy, maternity, race (including colour, nationality and ethnic or national origins), sex, sexual orientation, religion or belief, or marital or a civil partnership status. We actively encourage applications from all individuals of all backgrounds, particularly women, to promote gender diversity in the tech industry.More than just technology jobs.Feeling undervalued and that your skills are wasted? Join our thriving team and put a smile on your Monday mornings. If you don’t see your ideal job listed, don’t let that stop you. We are always keen to talk to new people – leave us your CV, and we’ll contact you if we have a role that might suit your skills.We use your information to contact you about our relevant content, events, products, and services. You can opt-out from these communications at any time. For more information, visit our Privacy Policy. #J-18808-Ljbffr