Functiebeschrijving
We’re looking for a GEO Specialist to improve and maintain visibility in both AI-driven discovery platforms for Promptwatch
In this role, you’ll combine classic SEO fundamentals with a new GEO mindset: analyzing how AI systems interpret content, identifying gaps in brand visibility across AI answers, and translating insights into concrete optimization strategies.
What you’ll do
Monitor and improve Promptwatch’s visibility across AI-driven discovery platforms (e.g. ChatGPT, Perplexity, Claude, Google AI Overviews)
Analyze how AI systems interpret, retrieve, and cite content across different prompt types and user intents
Identify gaps in brand, product, and feature visibility within AI-generated answers
Translate GEO insights into concrete content and technical optimization strategies
Work hands-on with Promptwatch data (prompt monitoring, citations, content gaps, crawler insights) to drive measurable impact
Optimize existing content for AI readability, authority signals, and retrieval likelihood
Develop new content frameworks tailored to AI Search behavior (entity coverage, structured answers, source alignment)
Collaborate closely with product and marketing to test, validate, and iterate GEO hypotheses
Track GEO performance over time and report on impact to visibility, citations, and downstream traffic
Stay ahead of emerging AI Search patterns and evolving ranking / retrieval mechanisms
What makes this role different
You’re not optimizing for blue links, but for
answers
Success is measured in AI visibility, citations, and inclusion — not just rankings
You’ll help define GEO best practices, not just execute them
Compensation
Salary: €50,000 – €70,000 (depending on experience)
Perks: Great office location, team off-sites, company and team sports activities
Do you see yourself thriving and growing in this role? Apply now and join us in shaping the future of AI Search.
Ready to Apply?
Don't miss this opportunity! Apply now and join our team.
Functiedetails
Publicatiedatum:
February 25, 2026
Functietype:
Technologie
Locatie:
Netherlands
Company:
Promptwatch
Ready to Apply?
Don't miss this opportunity! Apply now and join our team.