Head of Fundraising & Marketing

Lead with Purpose. Inspire Generosity. Transform Lives.

Are you a bold, strategic leader ready to redefine what fundraising and brand impact can look like in the for-purpose sector? At RMHC Victoria & Tasmania, we’re looking for a visionary Head of Fundraising & Marketing to take the helm of a dynamic team—and drive revenue, storytelling, and partnerships that directly support families with seriously ill children.

Who are we? Ronald McDonald House Charities is one of the leading Global and Australian Children’s Charities supporting the ever-changing needs of seriously ill children and their families. In line with its mission, Ronald McDonald House Charities Victoria & Tasmania (RMHC VIC & TAS) has dedicated more than 35 years to keeping families closer to their child with a serious illness who require treatment and support across Victoria and Tasmania.

Your impact As the Head of Fundraising & Marketing, you will lead a high-performing team and deliver strategies that grow sustainable income and deepen engagement with our community. This senior leadership role is both strategic and hands‑on, overseeing fundraising, marketing, brand, and communications initiatives that support our programs and mission.

What you'll be doing:

Lead and execute a multi-year strategic Fundraising and Marketing Plan aligned with organisational goals

Oversee major revenue pillars: Philanthropy, Partnerships, Events, and Individual Giving

Champion RMHC VIC & TAS’s Marketing & Communications strategy to roll out our new brand modernisation and amplify our reach

Support the implementation of our highly anticipated comprehensive campaign alongside DGB

Oversee a dynamic and multi‑faced team (9.6 FTE), spread across unique sub‑departments – Events, Marketing & Supporter Experience and Philanthropy

Drive a values‑led, high‑performing Fundraising & Marketing team culture

Engage internal and external stakeholders including RMHC Australia, major donors, and partners

Report directly to the CEO and contribute to Executive Leadership and Board‑level strategy

Who are you? You’re a purpose‑led, results‑driven leader with a passion for storytelling, strategic growth, and social impact. You’re a visionary Fundraiser, innovative Marketer, a confident Leader, and a skilled Communicator. You'll bring a mix of creativity, data‑driven decision‑making, and authentic relationship‑building skills.

Ideally, you'll have:

A tertiary qualification in Marketing, Communications or related discipline

Minimum 5 years’ experience in senior fundraising and marketing roles

Proven success in developing and executing strategies that grow revenue

Strong leadership capability with experience coaching and empowering teams

Knowledge of fundraising CRM systems (Salesforce preferred)

A values‑driven mindset with a deep commitment to social impact

Make a real impact In the lives of families with seriously ill children.

Access generous benefits Including salary packaging, wellbeing days (10 days annually), a world‑class EAP – Sonder including nurse on call and retail discounts.

Grow professionally Through training, conferences, and career development.

Be part of a passionate team That values collaboration, innovation, and heart.

Ready to Apply? We'd love to hear from you! Please submit your CV with a cover letter (max 1 page) addressing the following:

What attracts you to this role and Ronald McDonald House VIC & TAS

Your experience with strategic fundraising and track record for delivering organisational income

Your experience leading successful fundraising and/or marketing teams

A standout project or campaign you’ve led and the outcomes

Please note, applications without a cover letter that fail to address the above criteria will not be progressed.

We will start shortlisting and commencing the interview process as applications are received. The selection process will be progressed before the closing date, so to avoid disappointment, please submit your application as soon as possible. Due to the anticipated volume of applications, only applicants with cover letter addressing the criteria above will be considered in the recruitment process.

Reasonable Adjustments We recognise that everyone is unique, and you might require some adjustments to ensure you have the best opportunity to apply and put your skills forward for consideration. If we can make some adjustments to the recruitment process to better enable you to shine, then please contact erin.splatt@rmhc.org.au and let us know.

Our Recruitment Commitment We are deeply committed to fostering an inclusive culture that values, promotes, and benefits from diversity. We believe that embracing and celebrating our differences enhances our workplace. Our unwavering dedication to workplace equality drives us forward. We welcome applications from individuals of diverse backgrounds, including Aboriginal and Torres Strait Islander communities. Our recruitment process prioritises essential job requirements, knowledge, skills and experience and is consistently fair to all applications.

We keep children and young people safe in our spaces and do not tolerate any kind of abuse. Our team, including employees and volunteers, must meet high standards to ensure they prevent and report abuse. We ensure all children and young people have a safe space where we listen to them and empower them. Every day, we aim to make children and young people feel valued, protected, and heard. All roles are subject to compliance and reference checks and are subject to relevant state/territory legislation.

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