CEO

CEO opportunity – national peak body | purpose + influence Greenlife Industry Australia (GIA) is the national peak body for Australia’s commercial plant growers, representing a $3B sector central to sustainability, climate resilience, biosecurity and the future of urban environments. Following a successful four-year transformation journey, GIA is entering its next strategic phase and seeking an outstanding Chief Executive Officer to lead the organisation nationally.

This role offers genuine purpose and the opportunity to shape the future of an essential Australian industry.

About the Opportunity Reporting to a professional, skills-based Board, the CEO will:

Lead a respected national organisation with strong foundations and a clear strategic platform for growth

Strengthen advocacy for growers and elevate industry influence with government and key stakeholders

Continue building the industry‑shaping partnership with Bunnings through the

Greenlife Statement of Principles

Oversee levy‑funded R&D programs and national biosecurity responsibilities

Grow and diversify revenue through partnerships, grants and commercial initiatives

Lead a committed national team and values‑led culture

Advance GIA’s role as a trusted, impactful and progressive industry leader

About You You are an influential executive with:

Experience working in complex stakeholder environments (industry bodies, government, peak organisations, agribusiness, sustainability or policy sectors)

Credibility in advocacy, government relations or public affairs

Proven leadership of strategy, performance and organisational growth

Financial and commercial acumen

Exceptional relationship capability, communication and influence

Strong alignment with purpose‑driven leadership and national impact

Industry experience in horticulture, agriculture or sustainability is an advantage but not essential.

Why Lead GIA?

Purpose with national impact

Policy, advocacy and industry leadership at scale

Strategic autonomy and influence

Supportive Chair and engaged Board

Strong team and organisational platform

Opportunity to shape long‑term industry sustainability

To request an information pack or arrange a confidential conversation, contact:

Noel Rowland – Partner, Brown and Chase ************@brownandchase.com or on (0414) 278.279

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