Customer Acquisition Representative

Discover the new Ritchie Bros.When you join Ritchie Bros., you’ll be part of a diverse, global team that’s focused on delivering great customer experiences. You live and breathe customer satisfaction and go up over and beyond to make that happen we invite you to join our growing team.To keep on offering excellent service to our customers, we are looking for a Customer Acquisition Representative for our business in Caorso,Italy.The OpportunityYou will generate and qualify sales opportunities in the heavy equipment auction space through a combination of inbound lead engagement and targeted outbound prospecting. Acting as the bridge between marketing and sales, you will respond quickly to interested prospects, understand their equipment needs, and pass qualified opportunities to Territory Managers or other sales team members.The successful candidate is highly motivated, goal-oriented, and confident initiating meaningful conversations, with equal comfort handling warm inbound leads and proactive outbound outreach.What you’ll doOutbound prospecting: Execute targeted cold calling, email, and social outreach to generate new leads and re-engage dormant customers.Inbound follow-up: Respond quickly to inbound inquiries and convert marketing-qualified leads into active opportunities.Lead qualification: Assess prospect needs, determine sales readiness, and route qualified leads to Territory Managers.Data management: Maintain accurate and timely CRM records of all interactions, lead status updates, and customer details.Sales collaboration: Partner closely with Territory Managers to ensure smooth and well-informed lead handovers.Pipeline & performance: Build a strong pipeline while consistently meeting response time, conversion, and activity KPIs.What you bringYou are proactive, resilient, and motivated by results in a fast-paced sales environment. You enjoy starting conversations, building rapport quickly, and maintaining a disciplined, organized approach to follow-up and pipeline management.RequirementsBachelor’s degree or college diploma in Business or a related field preferred.2–3 years of experience in sales, lead generation, or business development.Proven experience with outbound prospecting.Excellent verbal and written communication skills.Strong interpersonal and relationship-building abilities.Experience working with CRM systems (e.G., Salesforce, HubSpot).Basic understanding of the heavy equipment or auction industry is a plus.Fluency in English and Italian + an additional European language is required.What we offerInternational and collaborative work environmentCompetitive base salary + bonusPermanent contractMedical and Life InsurancePension planEmployee Stock Purchase PlanGym allowanceWho are we?Ritchie Bros. has grown from a small-town auctioneer to a global asset management and disposition company. We help our customers buy and sell a wide range of used and unused equipment for construction, mining, transportation, agriculture, oil & gas, lifting & material handling, forestry & other industries.-----------------------------------------------------------------Ritchie Bros. is an equal opportunity employer and ensures nondiscrimination in all activities in accordance with all applicable laws. This position is open to all qualified applicants who are legally entitled to work in the country in which this job is located. Candidate selection is made by Talent Acquisition. Only electronic applications can be accepted. No agency calls, please.