Brand Marketing Lead || Leading Consumer Food Brand || 50 LPA || Gurugram

We’re partnering with a

category-leading, venture-backed Indian consumer brand

that is quietly building one of the most respected names in the

traditional foods and wellness space

.

This is a

senior brand role

for someone who has already worked on

building, not just marketing, a brand

— someone who understands storytelling, scale, and long-term brand equity in a D2C environment.

The mandate Own brand strategy, positioning, and narrative as the business scales Lead integrated brand campaigns across digital, influencer, ATL/BTL Drive GTM strategy for new product launches Partner closely with founders, product, design, and growth teams Ensure consistency of brand identity, tone, and visual language across all touchpoints Translate consumer insight into sharp, differentiated brand decisions

Who this is for

5–8 years in

brand marketing

with high-quality D2C / FMCG / consumer brands Strong exposure to

campaign-led brand building

, not purely performance marketing Someone comfortable operating in

founder-led, high-ownership environments Experience in food, nutrition, wellness, or lifestyle brands is a plus

Why this role stands out

Backed by top-tier investors Meaningful brand budgets and decision-making autonomy High visibility and direct impact on the brand’s next growth phase A chance to help shape a

globally relevant Indian brand

Currently the organisation is working on a 6 days work from office model.

If you feel you could be a good fit for the role, please feel free to reach out to sakshi@talentiser.com