Data Analyst (Political Intelligence)

Job Title: Data Analyst (Political Intelligence)

Location:

Mohali, Punjab (Full-time)

Reporting to:

Strategy Director / Campaign Lead

Role Overview

We are looking for a sharp, detail-oriented

Data Analyst

to join our war room. You will be responsible for processing massive amounts of voter data to identify trends, predict outcomes, and micro-target specific demographics. Your insights will directly dictate where the Campaign Manager spends time on the field and what messages the Graphic Designer creates.

Key Responsibilities

Voter Profiling:

Analyze voter rolls (Electoral Rolls) and census data to segment the electorate by age, caste, religion, and socio-economic status. Sentiment Analysis:

Monitor social media trends and poll survey data to gauge public mood and identify emerging issues in specific constituencies. Booth-Level Analytics:

Identify "Swing Booths" and "Stronghold Booths" by analyzing historical election data (Form 20) to optimize resource allocation. Dashboard Management:

Create real-time data visualizations and dashboards for leadership to track campaign progress and field team performance. Micro-Targeting:

Develop lists for targeted SMS, WhatsApp, and IVR campaigns based on data-driven triggers. Polling Support:

Design survey methodologies and analyze results from field surveys to provide regular "Pulse Reports."

Required Skills & Qualifications

Technical Mastery:

High proficiency in

MS Excel

(Advanced formulas, Pivot Tables, VBA) and

SQL

for database management. Data Visualization:

Experience with tools like

Tableau, Power BI,

or Google Data Studio to present complex data simply. Statistical Tools:

Knowledge of

Python or R

for predictive modeling and sentiment analysis is a strong plus. Regional Context:

A solid understanding of the political landscape of Punjab and the ability to interpret data within local cultural contexts. Education:

Degree in Statistics, Data Science, Economics, Mathematics, or a related field.

Performance Indicators (KPIs)

Accuracy:

Error-free processing of large-scale voter databases. Actionability:

Ability to turn complex data into a "3-point summary" for non-technical team members. Timeliness:

Delivering rapid-response analysis during high-pressure election weeks.