Social Media Manager & Community Builder

Job Title: Social Media Manager & Community Builder Location:

Remote Role Type:

Full Time

About TalentGum : TalentGum is a fast-growing global e-learning platform launched in 2021 with a mission to redefine extracurricular education for children. We help children discover confidence, creativity, and communication skills through expert-led live online courses in public speaking, music, dance, art, and chess.

With a 4.6/5 Google rating, 40,000+ learners, and a presence in 60+ countries, TalentGum is trusted by parents worldwide to support the holistic development of children aged 5 to 14 years.

Role Overview: We’re looking for a Social Media Manager with strong content instincts and community-building experience. This role is focused on driving engagement, nurturing conversations, and building long-term parent communities that contribute organically to brand trust, growth, and customer acquisition.

This is not a passive posting role. It is for someone who enjoys interacting with audiences, building relationships, and shaping how a brand shows up every day.

Key Responsibilities : Content & Engagement Plan and execute engaging content across platforms such as Instagram, Facebook, and YouTube. Create vibrant, relatable, and value-driven content tailored to parents and children. Collaborate with internal teams to develop content ideas aligned with brand and growth goals Stay updated on content formats, trends, and engagement-led storytelling styles Actively engage with audiences through comments, DMs, and community interactions Social Media Management Own TalentGum’s social media calendars and posting cadence Monitor performance and optimize content for higher engagement Maintain consistent brand voice and messaging across platforms Live & Interactive Content (Part of the Role) Support and occasionally host live or interactive formats such as Instagram Lives, AMAs, or Q&A sessions Coordinate with instructors or team members for live sessions and campaigns Community Building & Alternative Platforms Build TalentGum’s presence on community-driven platforms such as Reddit and Quora Initiate and participate in meaningful discussions around parenting, learning, and child development Help grow and nurture communities that can evolve into loyal brand advocates Establish TalentGum as a trusted, value-first voice rather than a promotional brand Growth & Brand Advocacy Work closely with the growth team to align community and content efforts with

acquisition

goals Translate community insights into content ideas and engagement strategies Support organic referrals and word-of-mouth growth through community trust

What We’re Looking For: Must-Have Experience managing social media pages for a brand Strong understanding of engagement-driven content Good written and visual storytelling skills Comfortable participating in live or interactive content when required Ability to build and nurture online communities Good-to-Have Experience with Reddit, Quora, or discussion-led platforms Background in ed-tech, parenting, or consumer communities Familiarity with basic analytics and content performance tracking

Why Join TalentGum High ownership and creative freedom Opportunity to build communities, not just social pages Direct impact on brand trust, engagement, and growth Work on a purpose-driven product for children and parents