Job Description
About Classcard:
Classcard is a B2B SaaS platform helping sports academies, tutoring centres, and education businesses manage registrations, payments, attendance, and communication — all in one place. We work with customers across UAE, India, Singapore, UK, and beyond.
We’re growing fast and doubling down on
high-quality outbound
— thoughtful, data-driven, and personalised.
Role Overview:
As an
Email Outreach Specialist , you’ll own the execution engine of our outbound motion — from clean data and Clay workflows to running campaigns, managing inboxes, and continuously improving results.
This is a hands-on role for someone who enjoys
systems, precision, and iteration , and wants to build deep expertise in modern outbound.
Key Responsibilities:
Clay & Data Operations (Core)
Build, manage, and optimise Clay workflows (enrichment, segmentation, deduplication)
Maintain high-quality lead lists (remove bounces, role-based emails, bad domains)
Ensure ICP relevance and data freshness
Tag leads accurately (segment, country, persona, funnel stage)
Outbound Campaign Execution
Schedule and run outbound email campaigns (weekly / bi-weekly)
Ensure correct sequencing, throttling, warm-up safety, and deliverability
Coordinate with the team on subject lines, copy variants, and personalisation tokens
QA campaigns before launch (links, placeholders, logic, formatting)
Inbox & Reply Management
Monitor inboxes daily
Respond to
positive and neutral replies
within SLA
Categorise replies as Interested, Not now, Not a fit, or Referral / Forward.
Route high-intent replies to the right owner (sales / founder)
Maintain clean reply tagging for reporting
Reporting & Optimisation
Track campaign performance weekly
Analyse which segments reply more, which subject lines convert, and which ICPs remain cold.
Suggest iterative improvements (copy, timing, targeting, sequencing)
What We're Looking For:
0–2 year's experience in outbound, growth, marketing ops, or sales ops
Strong attention to detail — you catch broken tokens and bad data fast
Comfortable working with tools like Clay, Google Sheets, CRMs, and email tools
Curious, analytical, and eager to improve conversion rates
Clear written English
Nice to Have
Experience with
Clay
or similar enrichment tools
Exposure to cold email / outbound SaaS motion
Familiarity with deliverability basics (warm-up, throttling, domains)
Why Join Classcard?
Own a
critical growth function , not just “send emails”
Learn modern outbound systems deeply ( Clay-first workflows )
Work closely with
founders and decision-makers
Clear feedback,
high standards , and a fast-learning curve
Remote-first,
async-friendly
culture
