Digital Marketing Manager (SEO & Media)

Employment Type:

Full-time

Location:

New Delhi (Okhla)

Seniority Level:

Mid-Senior level (5–7 years)

Reporting to:

Founder / Client Success Lead

About the Job Pulp Strategy is expanding its search and media performance team. We are seeking an Execution Lead to manage operations in a high-growth environment. This is a technical role requiring hands-on implementation of SEO and paid media strategies. You will manage a team of 1-2 specialists and be responsible for the accuracy and volume of total team output as the practice scales.

Responsibilities Technical SEO + SEO:

Execute daily indexing fixes, site audits, and search cluster optimizations. GEO Implementation:

Use internal NeuroRank frameworks to optimize for generative engines (Perplexity, SearchGPT, Gemini). Media Management:

Manage daily budget, bid optimization, and creative deployment for Meta and Google Ads. Tracking & Analytics:

Setup and troubleshoot GTM, GA4, and conversion pixels without external support. Systems Building:

Create and document Standard Operating Procedures (SOPs) from scratch for all search and media workflows. Team Operations:

Lead daily stand-ups to ensure 1-2 specialists hit 100% of task deadlines and review their work for technical accuracy. Reporting:

Provide weekly data-driven reports on execution progress and performance KPIs to the Founder.

Requirements Graduate/Post-Graduate degree. 5–7 years of hands-on experience in SEO and Performance Media execution. Immediate Joiner (Preference for candidates who can join within 0-15 days). Active Google Ads (AdWords) Certification. Proven ability to build and enforce project management workflows (Asana/ClickUp). Direct experience managing at least one junior specialist’s daily output. Expert proficiency in SEMrush, Ahrefs, Screaming Frog, GTM, and Meta Ads Manager. Ability to troubleshoot technical search and tracking issues independently. Good communication skills and ability to work from New Delhi (Okhla).

Skills Technical SEO, Performance Marketing, Meta Ads, Google Ads, Google Tag Manager (GTM), GA4, SOP Development, Project Management, Team Leadership, Google Ads Certification.

Compensation Competitive remuneration, including Quarterly Success Fees:

Tied to execution accuracy and 100% adherence to project deadlines.

Selection Process Tool Proficiency Screening (Practical demonstration of SEO and media tools). 30-minute Technical Audit Test (Live account). Execution Interview with the Founder.