Marketplace Executive

Executive- Marketplace - Job Description

Be a single point of contact for the assigned marketplace(s) and drive listings, ads management, marketing campaigns, and operations to achieve targeted sales and improve ROI.

Responsibilities *Single-Point-of-Contact for assigned marketplace *Implement marketing and promotional activities to increase product visibility and sales. *Prepare sales forecasts and be responsible for achieving sales numbers. *Ensure all listings follow brand guidelines and marketplace standards. *Improvise or develop internal SOPs to meet marketplace compliance requirements. *Coordinate with internal team heads to achieve success on the marketplace covering but not limited to Inventory management & inventory forecasting *Cataloging & product listing *Order fulfillment & return processing *Payments and reconciliation *Resolve any escalations and challenges with the marketplace *Manage and optimize marketplace advertising campaigns to improve product visibility, traffic, and conversions. *Track and analyze ad performance metrics (CTR, CPC, ROAS, ACoS, CVR etc.) and take data-driven actions for improvement. *Plan budgets, manage keyword optimization and bid strategies, and scale campaigns based on performance. *Set up campaigns, monitor performance, and provide timely updates and reports. *Use marketplace analytics tools to improve product ranking, visibility, and overall sales performance.

Candidate Profile *Bachelor's degree in Business Administration, Marketing, or a related field *2- 5 years of experience in e-commerce or marketplace management, *Hands-on experience in managing marketplace advertising campaigns. Hands-on experience in ads and promotions to improve sales on Amazon or Flipkart is highly preferred. *Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) for data analysis and reporting. *Analytical mindset with the ability to interpret data and generate actionable insights. *Self-motivated, proactive, and able to work effectively in a team environment.