Amazon Ads Specialist

Job Overview

We are seeking a E-commerce Manager specializing in Amazon Ads to join our team in Mumbai. This full-time role requires 1 to 3 years of relevant work experience.

The successful candidate will have a pivotal role in managing and optimizing Amazon advertising strategies to drive growth and improve Acos for our clients. This is an exciting opportunity for individuals passionate about digital marketing and Amazon platform proficiency.

Qualifications and Skill Proficiency in Amazon Advertising is essential for developing and implementing effective campaigns (Mandatory skill).

Experience in using Amazon Seller Central to manage sales, inventory, and advertising activities for the business (Mandatory skill).

Strong ability to perform ACOS Analysis, crucial for evaluating advertising costs and optimizing spending strategies (Mandatory skill).

Hands-on experience with PPC Campaign Management to strategize, execute, and optimize client ad campaigns effectively.

Knowledge of Sponsored Products to help in positioning and visibility of clients' products in Amazon search results.

Proficient in Keyword Research to identify and leverage high-performing keywords to improve campaign performance.

Expertise in Campaign Optimization to enhance the impact and efficiency of advertising strategies for better results.

Experience in Product Listing Optimization to ensure listings are fully optimized for better visibility and conversion rates.

Roles and Responsibilities

Design, implement, and manage Amazon advertising campaigns to meet client's business goals and improve Acos.

Monitor and analyze ad performance data, providing insights and strategic recommendations for continuous improvement.

Collaborate with the product and marketing teams to optimize product listings and ensure alignment with advertising efforts.

Conduct in-depth keyword research and implement targeted strategies across all advertising campaigns.

Monitor competitor activities and industry trends to proactively adjust strategies as needed.

Regularly report on campaign performance with insights and actionable recommendations for stakeholders.

Manage budget allocations, ensuring spend efficiency and maximum return on investment.

Provide training and support to junior team members on Amazon advertising best practices and platform updates.