Creative Strategist

About GridZero GridZero is a fast-growing Solar EPC startup focused on accelerating residential clean energy adoption through high-quality rooftop solar installations. Alongside execution, we are building a strong, trust-led digital brand through founder-led storytelling and high-impact content. We are looking for a sharp Creative Strategist to shape how solar is communicated to homeowners across organic and paid platforms.

Key Responsibilities Research & Insights:

Analyze competitors, customer psychology, and viral content formats to identify winning narratives. Content Strategy:

Build clear storytelling frameworks across organic (authority/viral) and paid (conversion-driven) content. Scriptwriting:

Write high-impact scripts for reels, ads, campaigns, and founder content. Creative Direction:

Translate ideas into clear creative briefs for video and design execution. Messaging Ownership:

Ensure consistent positioning and storytelling across all channels.

Candidate Requirements Experience:

3–7 years in content strategy, creative strategy, or startup storytelling roles. Strong Writing Skills:

Ability to simplify complex topics into engaging, high-conversion narratives. Strategic Thinking:

Strong understanding of hooks, storytelling, and audience psychology. Startup Mindset:

Comfortable working closely with founders and moving fast. Bonus:

Experience in energy, fintech, D2C, or founder-led brands.

How To Apply Send your CV, 2 writing samples, and 1 script you’re proud of to

sarvesh@gridzero.in