Store Sales Manager

Job Description (JD)

Position: Store Sales Manager

Location: Gurgaon DLF Phase 1

Package: 3.5-4.8 LPA

Department: Retail Sales Reporting To: Area / Regional Sales Manager

Role Objective:

The Store Sales Manager is responsible for driving store sales performance, achieving business targets, managing day-to-day store operations, leading the store team, and ensuring an excellent customer experience, in line with brand standards and company goals.

Key Responsibilities :

1. Sales & Business Performance Achieve and exceed monthly, quarterly, and annual sales targets Drive category-wise and product-wise sales performance Improve key metrics such as Conversion Rate, Average Bill Value (ABV), and Footfall Productivity Plan and execute in-store promotions and sales initiatives Analyze daily, weekly, and monthly sales reports and take corrective actions

2. Store Operations Management Ensure smooth store opening and closing as per SOPs Manage inventory planning, stock availability, and timely replenishment Control stock aging, shrinkage, and pilferage Maintain Visual Merchandising (VM) as per brand guidelines Ensure billing accuracy and smooth functioning of POS systems

3. Team Management & Leadership Recruit, train, and onboard store sales staff Allocate daily targets and responsibilities to team members Motivate and guide the team to achieve individual and store targets Conduct regular product and sales training sessions Manage staff attendance, rosters, performance, and discipline

4. Customer Experience Management Deliver superior customer service and build long-term customer relationships Handle customer complaints and escalations efficiently Ensure high customer satisfaction and repeat business Collect customer feedback and implement service improvement actions

5. Local Marketing & Business Development Plan and execute local marketing activities (events, society tie-ups, partnerships) Track competitor activity and market trends Suggest initiatives to increase walk-ins and brand visibility

6. Reporting & Compliance Ensure compliance with company policies, processes, and SOPs Prepare and submit sales, inventory, and expense reports on time Support audits and maintain proper documentation Key Performance Indicators (KPIs): Sales Target Achievement (%) Store Revenue & Profitability Conversion Rate & Average Bill Value (ABV) Inventory Accuracy & Stock Turnover Customer Satisfaction Score Team Productivity & Attrition

Qualifications & Skills: Graduate (MBA in Retail / Sales preferred)

4–7 years of retail sales experience (Baby care / Apparel / Lifestyle preferred) Strong leadership and people management skills Excellent

communication skills (English & Hindi) Target-driven and result-oriented approach Proficiency in MS Excel and POS systems

Compensation & Benefits:

Competitive salary with performance-based incentives Growth opportunities within the organization Professional and dynamic retail work environment