Shopify Developer & SEO Manager

Job Summary We are looking for an

in-house Website Developer & SEO Manager

to handle end-to-end management of our

Shopify-based e-commerce website . This role involves website development, technical maintenance, performance optimization, and driving

organic growth through SEO . The ideal candidate should have

hands-on Shopify customization experience

and a strong understanding of

technical, on-page, and off-page SEO . You will work closely with the

performance marketing team

to improve CRO and Revenue.

Key Responsibilities

Website Management (Shopify)

Manage and maintain Shopify store operations Customize themes using

Liquid, HTML, CSS Create and optimize landing pages for campaigns Improve website speed and

Core Web Vitals Ensure full mobile responsiveness Identify and fix bugs and technical issues Manage integrations (payments, CRM, WhatsApp, review apps, etc.) Implement and maintain tracking ( GA4, Meta Pixel, GTM ) Optimize checkout flow and improve overall user experience

SEO Management

Conduct keyword research (product, category, blog) Optimize meta titles, descriptions, and URL structure Implement

schema markup Improve internal linking structure Handle technical SEO issues (crawl errors, indexing, site health) Build and execute

backlink strategies Track keyword rankings and organic performance Coordinate with content teams for SEO optimization

Key Result Areas (KRAs)

Website Performance

Page speed under

3 seconds Core Web Vitals optimized 99% website uptime Conversion Optimization

Improve website conversion rate (CRO) Reduce bounce rate Improve

AOV

through bundles, upsells, and UX improvements Organic Growth

Increase organic sessions month-on-month Improve rankings for primary keywords Increase organic revenue contribution Technical Health

Zero critical SEO errors Proper indexing of product and collection pages Accurate tracking and analytics implementation Reporting & Ownership

Monthly website performance reports SEO growth and ranking reports Clear improvement roadmap and execution ownership Ideal Candidate Profile

3+ years

of experience in

Shopify + SEO Prior experience working with

D2C / e-commerce brands Strong understanding of the

performance marketing funnel Highly hands-on and execution-focused Comfortable collaborating closely with performance marketing teams

Job Title:

Shopify Developer & SEO Manager (Work From Office) Location:

Noida, 63 Experience:

5+ Years Industry:

D2C / E-commerce Employment Type:

Full-time Salary

: 40,000 to 50,000 Per Month (No Deductions)

To Apply: Subject: Website Dev + SEO Application on

talent@effora.in