Job Description
Location:
Marol Andheri
Working days:
Mon to Sat, 10 am to 07 pm
Report to:
Marketing Manager
Key Responsibilities:
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Product Photography:
Capture high-quality images of Soulflower products, including oils, soaps, and other beauty products, for use in online and offline marketing materials.
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Lifestyle Photography:
Create lifestyle images that resonate with our brand's natural and holistic approach, showcasing products in real-life scenarios.
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Product Videography:
Shoot high-quality product videos including demos, texture shots, application videos, and promotional creatives for digital platforms and performance marketing.
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Lifestyle Videography:
Create engaging lifestyle videos featuring products in real-life settings, influencer-style shoots, tutorials, and brand storytelling content.
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Short-form Content Creation:
Develop Reels, short ads, behind-the-scenes videos, and social media-first content optimized for Instagram, YouTube, and other digital platforms.
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Content Creation:
Collaborate with the marketing and creative teams to develop visual content for social media, website, email campaigns, marketplaces, and other digital platforms.
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Photo & Video Editing:
Edit and retouch photos and videos to meet Soulflower’s quality standards, including color correction, background cleanup, sound editing, color grading, transitions, and adding basic motion graphics/text overlays.
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Shoot Planning & Execution:
Plan and execute photo and video shoots, including scripting (when required), scouting locations, coordinating with models, managing props, lighting, camera setup, and audio equipment.
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Brand Consistency:
Ensure all visual content (photo & video) aligns with Soulflower’s brand identity and aesthetic, maintaining consistency across platforms.
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File Management:
Organize and manage photo and video libraries, ensuring proper storage, backups, and easy access for various teams.
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Collaborative Projects:
Work closely with the design and performance marketing teams to produce visual assets for promotional materials, packaging, advertisements, and paid campaigns.
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Equipment Maintenance:
Maintain photography and videography equipment (cameras, lenses, gimbals, microphones, lighting gear) and ensure all tools are in optimal working condition.
Qualifications:
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Experience:
2+ years of professional experience in photography and videography, preferably in product, beauty, or lifestyle brands.
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Education:
A degree in Photography, Visual Arts, Film Production, or a related field is preferred.
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Technical Skills:
Proficiency in DSLR/Mirrorless cameras and lighting setups
Experience with video equipment (gimbals, tripods, microphones)
Strong command of Adobe Photoshop & Lightroom
Proficiency in video editing software (Adobe Premiere Pro / Final Cut Pro; After Effects is a plus)
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Portfolio:
A strong portfolio demonstrating both photography and videography work, particularly in product and lifestyle content.
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Creativity:
A keen eye for composition, lighting, motion, and storytelling, with the ability to conceptualize and execute creative ideas.
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Communication Skills:
Strong verbal and written communication skills, with the ability to collaborate effectively with cross-functional teams.
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Time Management:
Ability to manage multiple shoots and editing timelines simultaneously in a fast-paced environment.
