Job Description
Introduction – RP-SG Group
:
An Overview
Legacy is about building the future by honoring the past. With a rich heritage, RPSG Group today stands as one of the most esteemed and fastest-growing conglomerates in India. The Group inspires trust and credibility through its value-driven business culture and thought leadership. The Group's businesses include power and energy, performance and specialty chemicals, retail, IT-enabled services, FMCG, media and entertainment, plantations, and sports.
The RPSG Group stands as one of India’s new-age and fastest-growing conglomerates, with a turnover of approximately US$4.5 billion and an asset base exceeding US$6 billion. Driven by a dedicated workforce of over 50,000 employees from diverse backgrounds, the Group has a presence in 50+ countries.
Company Profile: Herbolab India Pvt Ltd
We are a leading Ayurveda manufacturing company committed to producing high-quality herbal products that promote health and well-being. Dr Vaidya’sis a new age Ayurvediccompany that strivesto bring the traditional, time-tested goodness of Ayurveda to 21st-century customers. Founded by the Vaidya family, whose expertise spans 150 years of Ayurvedic heritage, their formulations and knowledge for Ayurvedic Products have been passed down from generation to generation throughdedicated practice. Today, the companyowns 100+ FDA approved proprietary formulations for Ayurvedic medicine. Products sold online (owned channel i.e. drvaidyas.com and third-party channels i.e. Amazon, Nykaa, Netmeds, Medlife, Pharmeasy etc.) as well as >500 offline stores (including Noble Plus, Twenty-Four Seven etc.).
In addition to Dr Vaidya’s, we launched two new brands in March 2024, three60 and three60+, which are our revolutionary brands crafted with a deep understanding of modern-day health challenges. three60 offers a wellness range designed to support everyday health, while three60+ caters specifically to chronic health needs. Together, these brands provide a comprehensive array of products that address the evolving needs of individuals, supporting various aspects of health and wellness.
Dr Vaidya'
|
three60
|
three60+
Job Description
Position:
Ecommerce Manager
Function:
Revenue
Level:
Manager
Areas of Responsibilities:
1. E-commerce, Q-commerce & Amazon Strategy
Develop and execute the
D2C, marketplace (Amazon), and Q-commerce (Blinkit, Zepto, Instamart, etc.) strategy .
Identify growth opportunities and optimize
sales performance
across platforms.
Align business goals with digital commerce operations and ensure revenue targets are met.
2. Amazon Store Management
Manage
Amazon Seller Central & Amazon Advertising
to optimize sales.
Oversee
Amazon SEO, PPC campaigns (Sponsored Ads, DSP, etc.), and product rankings .
Improve Amazon Buy Box win rate and
A+ content optimization .
Monitor
seller ratings, reviews, and customer experience
on Amazon.
Track and manage Amazon fees, commissions, and profitability.
3. Performance Marketing & Customer Acquisition
Plan and execute
paid campaigns (Meta, Google Ads, Amazon Ads, Q-commerce ads, etc.)
to drive traffic and conversions.
Optimize ad spend across
Google, Facebook, Instagram, and Amazon Ads
to improve ROAS.
Implement
retargeting, lookalike audiences, and conversion rate optimization (CRO) .
Work with the marketing team for
influencer marketing and organic brand visibility .
4. Online Store & Quick Commerce Platform Management
Oversee
D2C website (Shopify, WooCommerce, etc.) and Q-commerce platform listings .
Ensure
real-time inventory sync
across Amazon, Q-commerce, and D2C platforms.
Optimize Q-commerce operations for
fast-moving SKUs and demand fluctuations .
Negotiate with
Q-commerce platforms & Amazon for better visibility, margins, and promotions .
5. Performance Analytics & Data-Driven Decision Making
Track and analyze
e-commerce & Q-commerce KPIs , including:
E-commerce & Amazon:
Conversion Rate, AOV, CAC, ROAS, CLV, Buy Box Percentage.
Q-commerce:
Order fulfillment time, stock availability, SKU performance, SLA compliance.
Use
Google Analytics, Amazon Seller Reports, and ad platforms
for insights.
A/B test landing pages, product listings, and ad creatives.
6. Logistics, Fulfillment & Operations
Coordinate with
warehouses & delivery partners
for seamless fulfillment.
Manage
Amazon FBA/FBM
inventory to maintain
high IPI (Inventory Performance Index) .
Ensure
on-time fulfillment & SLA compliance for Q-commerce platforms .
Optimize inventory planning based on demand forecasting.
7. Customer Experience & Retention
Improve
customer reviews, ratings, and Q-commerce feedback .
Implement
loyalty programs, personalized recommendations, and CRM strategies .
Optimize the
returns/refunds process across Amazon, Q-commerce, and D2C .
8. P&L Management & Vendor Negotiation
Manage the
e-commerce & Q-commerce P&L to ensure profitability .
Negotiate
vendor contracts, Q-commerce commissions, and Amazon ad spends .
Identify new product opportunities and category expansions.
9. Tech & Automation
Use AI-driven
pricing, chatbots, automation tools, and ERP integrations .
Ensure smooth integration of
OMS (Order Management System) and fulfillment tools .
10. Compliance & Data Security
Ensure compliance with
Amazon policies, Q-commerce terms, and taxation (GST, TDS, etc.) .
Implement data security and
privacy measures for customer information .
Profile:
Qualification:
Graduation and MBA would be an advantage.
Experience required: 5 -10 Years
Industries Preferred:
Beauty/Personal Care, Wellness & Fitness Industry and Consumer durables
Reporting to:
Ecommerce Head
Type of Role:
NA
Location:
Mumbai (Andheri East)
Work Mode:
Full Time
Working Days:
5 days a week