Senior Manager - Digital Marketing

Senior Manager - Digital Marketing Bangalore, India

Details

Core Areas

: Digital Marketing, Performance Marketing, User Acquisition, App Campaigns, Campaign Reporting & Analysis Qualification

: 2-4 yrs of relevant experience (Agency/e-commerce background preferred)

Your Role

Work on creating and scaling app acquisition and effective re-engagement campaigns through 360 digital marketing campaigns. Hands-on experience on Google AdWords (UAC, Dgen, Pmax campaigns) and Meta(AAA/Sales campaigns) Can drive campaign execution end-to-end on the above channels Identify key metrics and have the eye to draft meaningful reports from the marketing and analytics dashboard, and have the acumen to read data in totality Frequent Innovation and regular iterations in campaigns and creatives to drive acquisition Obsession with install/order attribution and measurement with performance Adept at quick decision-making in a fast-paced environment with rapidly changing priorities High learning agility Strong communication skills High level of comfort with tools like Appsflyer, Adwords, DV360, FB Business Manager, Excel, Clevertap, Firebase, Mixpanel

What We’re Looking For

People with an endless curiosity and hunger to learn Owners who will think of Zepto as their own venture with customer experience