Performance Marketing Manager – Meta & Google Ads

We are seeking a Performance Marketing Manager to own, optimize, and scale paid advertising campaigns for our international client portfolio. This is a role where strategic thinking meets hands-on execution—you'll be the architect of campaigns that drive real business outcomes while working directly with global brands.

This is perfect for someone who sees performance marketing as both an art and a science, and thrives in a data-rich, results-driven environment.

Key Responsibilities

Campaign Strategy & Execution

Build, launch, and optimize high-performing campaigns across Meta Ads and Google Ads platforms Develop comprehensive media strategies aligned with client KPIs and business objectives Design and implement testing frameworks for audiences, creatives, messaging, and bidding strategies Performance Optimization & Analysis

Monitor campaign metrics (ROAS, CPA, CTR, CVR, etc.) and translate insights into actionable optimizations Conduct deep-dive analysis to identify growth opportunities and scaling potential Build attribution models and reporting dashboards that tell the full performance story Client Partnership

Serve as the strategic lead for assigned accounts, presenting insights and recommendations with confidence Translate business goals into performance marketing roadmaps Identify upsell opportunities and propose strategic expansions based on data Technical Implementation

Oversee pixel implementation, conversion tracking, and analytics setup Troubleshoot technical issues across platforms and ensure data accuracy Stay ahead of platform updates, algorithm changes, and industry best practices Team Collaboration

Brief creative teams with clear, performance-focused direction Mentor junior marketers and interns on campaign management best practices Contribute to team knowledge sharing and process improvement Qualifications

Upto 3 years

of hands-on experience managing Meta Ads and Google Ads campaigns Proven track record in managing

Big budgets

and delivering measurable results Decent understanding of conversion tracking, pixel implementation, and analytics platforms Experience with

e-commerce, lead generation, or B2C campaigns

across multiple verticals Proficiency in Google Analytics, Meta Business Suite, Google Tag Manager Ability to interpret data, identify trends, and make data-driven decisions quickly Excellent communication skills; comfortable presenting to clients and stakeholders Experience with international clients (US, UK, EU markets)

is a strong plus Self-starter mentality with ability to thrive in a remote work environment What We Offer

Fully remote setup with flexibility to work your way Competitive compensation reflecting your experience and impact Direct exposure to diverse international clients and industries Opportunity to manage significant ad budgets and high-impact campaigns Growth-oriented environment where your ideas and expertise drive decisions Collaborative team culture with regular knowledge sharing