Partnerships & Growth Manager (Associate)

About String Digital

String Digital is a creative agency specialising in

branding, content strategy, and social media for premium, design-led brands . We work closely with founders and marketing teams to build brands that are intentional, differentiated, and scalable.

We operate as a

lean, high-ownership team

and are now looking to bring in a

Partnerships & Growth Manager (Associate)

to help build a consistent, high-quality demand pipeline for the agency.

Role Overview

As a Partnerships & Growth Manager (Associate), you will be responsible for

initiating and nurturing strategic conversations

that lead to qualified opportunities and partnerships for String Digital. You will work closely with the founder and support a founder-led sales process by driving outreach, partnerships, and lead qualification. Deal closures will be handled by the founder. This role is ideal for someone who enjoys relationship-building, research, strategic outreach, and working in a growing creative agency environment.

Key Responsibilities

Growth & Lead Generation

Research and identify potential clients (founders, brand heads, marketing leads) Execute personalised outbound outreach via LinkedIn and email (quality over volume) Build and maintain lead lists, outreach trackers, and follow-up systems Qualify leads before passing them to the founder for discovery calls Partnerships & Collaborations

Identify and initiate partnerships with agencies, freelancers, consultants, and platforms Build referral-based relationships and collaboration opportunities Manage partner follow-ups and relationship nurturing Help create a small but effective ecosystem of strategic partners Sales & Founder Support

Schedule discovery calls and share relevant context beforehand Support proposal coordination, follow-ups, and deal tracking Maintain a simple CRM or tracking system for leads, conversations, and outcomes Market & Growth Insights

Track trends in branding, social media, and creative services Identify potential niches, industries, or brand categories to target Share insights on outreach performance and prospect responses

What We’re Looking For

Must-Haves 2–4 years experience in partnerships, growth, business development, or B2B marketing Strong written communication skills Comfortable initiating conversations with founders and senior stakeholders Highly organised, proactive, and follow-up driven Curious, strategic mindset

Nice-to-Haves Experience working with a creative, branding, or digital agency Familiarity with LinkedIn outreach or cold email tools Interest in branding, design, content, or marketing strategy

Compensation & Performance Incentives

Base Salary:

₹35,000 – ₹45,000 per month (depending on experience)

What This Role Is NOT

❌ Not a cold-calling or aggressive sales role ❌ Not a target-only, pressure-heavy position ❌ Not a junior admin role

Why Join String Digital?

Work closely with the founder and leadership team Learn how a creative agency scales from the inside High-impact role with real responsibility and visibility High ownership, low micromanagement culture Opportunity to grow into a senior growth or partnerships role