Search Engine Optimization Manager

Company Description

Healthus.ai is a specialized digital marketing agency designed exclusively for the healthcare sector, built on over 16 years of direct experience working within hospitals, clinics, and medical tourism networks. By blending deep clinical insights with data-driven strategies, the agency supports healthcare organizations in growing their reach, engaging patients, and achieving measurable ROI. Healthus.ai offers expertise in SEO, social media, content creation, and targeted advertising, with a strong focus on compliance and global healthcare trends. Based in Mumbai, their mission is to enhance patient-centric healthcare marketing with impactful, human-centered strategies that prioritize medical accuracy and brand credibility.

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Manager based in Bandra. The SEO Manager will be responsible for conducting SEO audits, performing keyword research, implementing link-building strategies, and analyzing performance using web analytics tools. The role will involve devising and executing data-driven SEO strategies to enhance website rankings, increase organic traffic, and boost overall digital marketing initiatives. Collaboration with marketing and content teams to optimize website performance and achieve business goals will also be a key aspect of the job.

Qualifications

- Proficiency in SEO Audits and the ability to generate actionable insights for optimization and performance improvement. - Strong skills in Keyword Research to identify opportunities and ensure content is optimized for relevant search terms. - Experience in Link Building to develop high-quality backlinks and improve domain authority. - Knowledge in Web Analytics to track, analyze, and report on digital performance metrics for continuous improvement. - Expertise in Marketing to align SEO strategies with broader digital marketing initiatives and achieve business objectives.

Additional qualifications:

- Strong analytical and problem-solving skills with the ability to interpret complex data. - Excellent written and verbal communication skills. - Proficiency with SEO tools such as Google Analytics, SEMrush, or Ahrefs. - Experience in healthcare or related industries is a plus. - Bachelor's degree in Marketing, Business, Communications, or a related field is preferred.