Sales Representative (Premium Soda and Syrups)

About Botanika

We are a fast-growing premium botanical soda brand combining European R&D expertise with local Indonesian production. Our products are designed for modern restaurants, cafés, hotels, bars, and lifestyle venues across Jakarta.

As we expand our footprint in the Jakarta market, we are looking for a driven and commercially sharp Field Sales Representative to accelerate growth and build strong long-term partnerships. If you enjoy opening doors, closing deals, and seeing your products listed in top venues — this role is for you.

Your Role You are the commercial face of our brand in Jakarta. Your mission is clear: Acquire new HoReCa outlets Build strong relationships with decision makers Increase SKU listings and visibility Drive reorder frequency and volume Help our clients sell more soda

You will work closely with distributor sales teams in the field, while overall distributor management is handled by the Commercial Director.

You are responsible for execution and growth within your territory.

Key Responsibilities

1. New Business Development Actively prospect and open new HoReCa accounts Present products professionally and negotiate listings Expand distribution in priority Jakarta clusters (SCBD, Senopati, Kemang, etc.)

2. Account Growth & Retention Maintain structured and consistent outlet visit schedule Increase cartons per outlet and SKU depth Monitor performance and proactively drive reorders Strengthen long-term relationships with owners and managers

3. Field Execution Ensure menu placement and product visibility Monitor competitor activity and pricing Support brand activations and promotional programs

4. Reporting & Discipline Maintain accurate CRM and weekly visit reporting Track: Active outlets New listings Reorder frequency Volume performance Provide structured market feedback

What Success Looks Like Consistently achieving monthly sales targets Growing active outlet base Increasing average cartons per outlet Strong visit frequency and territory coverage High execution quality in premium Jakarta outlets

Who We Are Looking For

Experience 2–5 years experience in HoReCa sales, FMCG, beverage, or hospitality sales Proven track record in new account acquisition Experience working with distributors is preferred Jakarta HoReCa network is a strong advantage

Skills & Profile Strong closer and negotiator Target-driven and performance-oriented Entrepreneurial mindset — you treat your territory like your own business Structured in planning and reporting Resilient and confident in cold acquisition Comfortable working independently in the field

Language Requirements Fluent Bahasa Indonesia (mandatory) Good English proficiency (spoken and written) – Able to communicate with management and prepare reporting in English

What We Offer Competitive base salary Performance-based incentive structure Transportation allowance Mobile phone allowance Growth opportunities within a scaling international brand High ownership and direct exposure to leadership