Digital Trading & Partnerships Manager

Digital Trading & Partnerships Manager – Havas Moonfolks Responsibilities:

Lead programmatic trading across DSPs (DV360, The Trade Desk, Xandr, Amobee, etc.) with strong focus on ROI and efficiency.

Monitor and optimize campaigns against client KPIs (ROAS, CPA, CPM, CTR, VTR).

Track and extract rebates, volume discounts, and incentives from DSPs, SSPs, and ad tech partners.

Ensure accurate revenue recognition, margin protection, and reporting of trading gains.

Develop trading playbooks and SOPs for consistent campaign execution and performance.

Partnerships & Commercial Negotiations

Build strong relationships with DSPs, SSPs, data partners, and publishers to unlock financial incentives.

Negotiate annual trading agreements, rebates, and value‑added benefits (e.g., credits, free data, tech support).

Benchmark rates, identify cost‑saving opportunities, and ensure competitiveness in the market.

Liaise with Finance and Leadership teams to track rebate performance vs. annual targets.

Programmatic Sales Enablement

Work closely with Client Servicing & Planning teams to develop programmatic‑first solutions for clients.

Train and coach internal teams on programmatic benefits, trading strategies, and sales narratives.

Create proactive sales materials (case studies, benchmarks, pricing models) to support client pitches.

Support teams in client meetings to explain trading mechanics, KPIs, and commercial value.

Collaborate with Business Development to integrate programmatic offerings into proposals.

Data, Technology & Innovation

Leverage DMPs, data marketplaces, and analytics tools to enhance targeting and personalization.

Drive adoption of new programmatic features (CTV, DOOH, audio, commerce media, retail media).

Explore AI‑driven optimization, predictive bidding, and audience modeling.

Recommend tech stack improvements to drive efficiency and scale.

Seniority Level:

Mid‑Senior level

Employment Type:

Full‑time

Job Function:

Business Development and Sales

Industries:

Advertising Services

#J-18808-Ljbffr