KOL Manager

Responsibilities Job Role: We are looking for a KOL Manager to lead our KOL & Creator Division within our creative agency. This role will be responsible for overseeing strategy, execution, and team performance to deliver effective and measurable brand campaigns. Lead and manage the KOL & Creator division, including influencers, community creators, and UGC contributors Define and execute KOL strategies aligned with campaign and business objectives Oversee end-to-end KOL and UGC campaigns, from planning and briefing to execution and evaluation Manage and develop the KOL team, including task allocation, performance monitoring, and capability development Identify, source, and maintain relationships with creators, communities, and content networks Manage budgets, negotiations, and overall resource allocation for KOL activities Monitor campaign performance, analyse results, and deliver insights and recommendations Stay updated on creator economy trends, platforms, and audience behaviour Collaborate closely with internal teams (strategy, creative, account, and social media) to ensure integrated campaign delivery

Requirements Minimum 4 years of experience in KOL/Influencer Marketing or a related field Proven experience handling KOL campaigns end-to-end; prior team leadership experience is a strong plus Experience in a creative or digital agency is highly preferred Strong leadership, communication, and negotiation skills Solid understanding of social media platforms and creator ecosystems Fluent in English (written and verbal)