Digital Marketing Senior Executive

We are looking for a data-driven and execution-focused Senior Marketplace Performance Marketing professional to manage and optimize marketplace advertising performance across multiple platforms. This role requires strong hands-on expertise in marketplace ads, deep analytical thinking, and close collaboration with platform teams to drive sustainable GMV.

Responsibilities

Execute and optimize marketplace ads across multiple marketplace stores.

Manage ads budgets to drive GMV growth while maintaining cost efficiency.

Optimize performance beyond RoAS by tracking CVR, AOV, Ads Contribution, pricing, promotions and their impact on overall GMV growth.

Conduct deep-dive analysis to identify performance drivers and ads optimization opportunities.

Collaborate closely with platform representatives to unlock exposure and growth levers.

Maintain structured tracking, reporting, and strong daily execution discipline.

Requirements

Strong communication skills and ability to manage multiple priorities.

Minimum 3 years experience in e-commerce or marketplace performance marketing.

Highly analytical, proficient in excel and data analysis.

Strong critical thinking skills with a collaborative mindset, confident in challenging the status quo and driving process or performance improvement

Proven experience managing fashion or lifestyle premium brands will be a plus

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