SEM Specialist

Senior Talent Acquisition at Seven Retail SEM Specialist is responsible for driving high-quality traffic and conversions through paid search campaigns. This role focuses on strategic keyword planning, campaign optimization, bidding strategy, and performance analysis to maximize ROI and achieve marketing and business objectives.

Responsibilities

Develop SEM strategy aligned with business goals (leads, CPL, ROAS)

Set up and manage campaigns in Google Ads

Create and test multiple campaign, adgroup, and ads variations (A/B testing)

Analyze campaign data and provide actionable insights

Build weekly and monthly performance reports

Collaborate with marketing, telesales, and creative teams to align SEM activities

Qualifications

Bachelor’s degree in marketing, communication, or related field

Minimum 2–3 years of hands‑on experience managing SEM campaigns, preferably in digital marketing agencies, beauty clinics, healthcare, or performance‑driven businesses

Proficient in Google Ads, Google Analytics (GA4), Google Tag Manager, and other SEM tools.

Strong understanding of keyword research, bidding strategies, ad copywriting, landing page optimization, A/B testing, and conversion tracking

Seniority level Associate

Employment type Full‑time

Job function Marketing

Industries Consumer Services and Technology, Information and Media

Location Jakarta, Indonesia

Salary IDR1,500,000.00 – IDR2,000,000.00 (3 days ago)

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