Area Manager (Sparks Education)

The Area Manager is responsible for driving sales growth, ensuring excellent operations, and leading multi-center teams across

Sparks Preschool or Sparks Sports Academy.

This role oversees Student Advisor/Academy Manager teams, ensures each center meets enrollment targets, maintains high service quality, and strengthens leadership capability within the branches.

Key Responsibilities

Lead and motivate sales teams (Student Advisors / Academy Managers) to achieve enrollment and conversion targets across multiple centers.

Review and analyze sales funnel performance, identify growth opportunities, and implement continuous improvement strategies.

Develop effective sales initiatives, local marketing efforts, and partnership activities to increase visibility and generate leads.

Mentor sales teams to strengthen communication, follow-up, and closing skills.

Operational Excellence

Oversee day-to-day operations of preschool and sports academy centers to ensure service consistency and operational efficiency.

Ensure compliance with operational standards, safety guidelines, SOPs, and customer experience benchmarks.

Conduct regular center visits to review performance, identify gaps, and support leaders in problem-solving.

Establish customer-focused processes to enhance service quality and student/parent satisfaction.

Mentor and develop Center Leaders, School Principals, Academy Managers, and Student Advisors to build strong leadership capability and accountability.

Conduct performance evaluations, coach low performers, and support improvement plans.

Coordinate with HR on staffing needs, manpower planning, and teacher/coach allocation when needed.

Parent & Customer Relationship Management

Ensure each center delivers an excellent parent experience, resolves escalated concerns professionally, and drives strong retention programs.

Build and maintain strong relationships with parents, community partners, and external stakeholders to enhance brand reputation.

Business Alignment & Reporting

Review center performance regularly and align operational strategies with company goals.

Prepare detailed reports and insights to support decision-making and regional growth strategies.

Contribute to strategic planning for business expansion and long-term development.

Requirements

Bachelor’s degree from any major.

4–6 years experience in sales-driven operations, preferably as Area Manager/Multi-Unit Manager.

Proven ability to manage multiple branches/outlets and lead large teams.

Strong track record in hitting sales targets, improving conversion, and executing growth strategies.

Skilled in analyzing sales & operational data to drive decisions.

Excellent leadership, coaching, communication, and problem-solving skills.

Customer-focused with experience handling escalations professionally.

Hands‑on, organized, and able to manage priorities across multiple locations.

Background in education (preschool, tutoring, academy) is a strong plus.

Willing to travel regularly to centers.

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