KOL Strategist

KOL Strategist at Facetology Join to apply for the KOL Strategist role at Facetology

#BeOneofOurFaces!

Joining

FACETOLOGY

means becoming part of a dynamic beauty brand. We are a human-centric environment, driven by the purpose of enhancing quality of life through our products.

Responsibilities

Develop strategic KOL briefs aligned with trends to maximize FYP potential and campaign performance.

Coordinate with KOL Specialists to achieve monthly targets for quantity, impressions, and brief output.

Design KOL distribution strategies across tiers for each campaign.

Oversee campaign-related KOL content to ensure clear, engaging, and brand-accurate messaging.

Analyze KOL effectiveness, monitor campaign results, and optimize for lower CPM and stronger outcomes.

Support and nurture the KOL team to maintain strong collaboration and performance.

Requirements

1–5 years of experience in KOL strategy, influencer marketing, or related fields.

Strong experience in creating strategic briefs and evaluating performance.

Creative thinking with the ability to identify social trends and apply them to campaign strategy.

Skills in KOL management, community handling, and crisis mitigation.

Excellent collaboration skills with a humble, proactive, and can-do attitude.

Experience in beauty or lifestyle brands is highly preferred (Labore, Skin Game, COSRX, and similar).

Fluent in Bahasa Indonesia and English.

Seniority level Entry level

Employment type Full-time

Job function Business Development and Sales

Industries Personal Care Product Manufacturing

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