Content Specialist

About NEX Entertainment NEX Entertainment is a dynamic digital entertainment company, revolutionizing the landscape of live streaming, content creation, and talent management. We are dedicated to bringing a fast-forward, next-level experience for talented individuals seeking to make their mark in the digital world. NEX Entertainment is a leading marketing agency focusing on TikTok GO, a new business line launched by TikTok in December 2024 to enable F&B and Travel brands to sell vouchers, bookings, and experiences through content-driven commerce. As an official partner of TikTok, we have worked closely with the TikTok team to incubate, test, launch, and scale TikTok GO. With 4,000+ creators under management and >50% month-on-month growth, we are rapidly expanding our global footprint — including the US market.We envision building the next-generation content platform, where creators don’t just create content — they build sustainable careers. Our mission is to democratize content and monetize talent through a powerful combination of technology and human connection.About the Role We are looking for a Content Specialist (US Market) who will be responsible for developing high-performing TikTok content strategies and educational content for creators.This role is critical in helping our creators understand what works in the US market, while also building structured learning content (education, guidelines, playbooks) to improve creator performance at scale. You will act as a bridge between data, trends, and creator execution. Key Responsibilities1. Content Strategy (US Market)Develop TikTok content strategies tailored for US audiences.Analyze US TikTok trends, viral formats, and audience behavior.Create content frameworks, hooks, and storytelling formats for creators.Provide actionable insights to improve engagement, retention, and conversion.2. Creator Education & DevelopmentCreate educational content, guidelines, and playbooks for creators.Develop training materials (scripts, examples, best practices).Support creators in improving content quality and performance.Work closely with internal teams to scale creator capability development.3. Content Planning & Execution SupportCollaborate with KOL and campaign teams to align content with campaign goals.Review and optimize creator content before publishing.Ensure content aligns with TikTok GO monetization strategies.4. Performance AnalysisMonitor content performance and identify winning patterns.Turn insights into repeatable strategies and frameworks.Continuously optimize based on data and experimentation. QualificationsBachelor’s degree in Marketing, Communications, Media, or related fields.1–3 years experience in content strategy, social media, or TikTok content creation.Strong understanding of TikTok US market trends and audience behavior.Experience creating educational content, SOPs, or playbooks is a big plus.Strong analytical mindset — able to translate data into content strategy.Excellent English communication skills (written & verbal).Creative, trend-sensitive, and highly adaptable in a fast-paced environment. Who We’re Looking ForSomeone who is obsessed with TikTok trends (especially US content)Someone who understands why content goes viral (not just what goes viral)Someone who can teach and scale knowledge to creatorsSomeone who combines creativity + structure + data-driven thinking Why Join NEX Entertainment?✨ Be part of a company scaling at >50% MoM growth✨ Work directly in the global creator economy (US market exposure)✨ Shape how creators learn, grow, and monetize content✨ Collaborate with thousands of creators across different categories✨ Fast-paced, high-impact, and entrepreneurial environment Content Specialist (US Market) – TikTok GO & Creator Education? Focus Market: United States? Based at Green Office Park 9, BSD, Tangerang, Indonesia (On-site – Monday to Friday, 8.00 PM to 4.00 AM adjust as needed)? Full-time