Marketing Role (US Market)

SKINTIFIC, a leading beauty company experiencing exponential growth in Southeast Asia, is dedicated to delivering science-backed products to our customers. We are now expanding our mission to the US market.

As a Marketer, you will lead the development and execution of data-driven marketing strategies to elevate brand visibility, drive consumer engagement, and support business growth—particularly in the US market. You will be responsible for crafting innovative, cross-channel campaigns that resonate with our target audiences. The ideal candidate brings deep knowledge of the US consumer landscape, stays ahead of emerging marketing trends, and thrives in a fast-paced, results-oriented environment.

Key Responsibility

Influencer Research & Selection (US Market Focus)

– Identify and evaluate U.S.-based influencers and content creators who align with our brand values, target audience, and regional marketing objectives.

Strategic Campaign Planning

– Design and implement influencer marketing strategies tailored for the U.S. market, supporting product launches, seasonal promotions, and broader brand awareness goals.

Content Collaboration

– Work closely with U.S. influencers to co-create compelling and authentic content, such as sponsored posts, product reviews, tutorials, and lifestyle integrations.

Campaign Management

– Lead end-to-end execution of influencer campaigns in the U.S., including content briefing, contract management, scheduling, and coordination of deliverables.

Performance Analysis & Optimization

– Track and analyze key performance metrics—such as impressions, engagement rates, link clicks, and conversions—to assess campaign effectiveness and inform future strategy.

Qualifications

At least 2 year of experience in Brand Marketing, KOL Management, Influencer Marketing, or related roles.

Strong knowledge of TikTok, Instagram, and affiliate marketing trends, especially in the U.S. market.

Prior experience in promoting beauty brands on social media is a strong advantage.

Passionate about the beauty industry; background in beauty or consumer goods is preferred.

Fluent in English, both written and spoken.

Bachelor degree from any major, reputable US university will be advantageous

Willing to work full-time from our office in Mega Kuningan, South Jakarta.

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