Marketing Lead – SEO, Google Ads & Meta Ads (Website Revenue Focus)

PT Higienis Indonesia is building a scalable digital revenue engine for premium home appliances (air purifier & dehumidifier category).

We are looking for a Marketing Lead who can take full ownership of website revenue growth through structured SEO, high-intent Google Ads, and full-funnel Meta Ads strategy.

This is a revenue leadership role, not a social media or campaign execution role.

Your Mission

Scale website revenue sustainably

Dominate high-intent Google search traffic

Build structured acquisition & retargeting systems

Improve ROAS and conversion rate

Create a measurable, data-driven growth framework

Key Responsibilities

Develop 6–12 month performance marketing roadmap

Lead SEO strategy (technical, content structure, commercial keywords)

Manage & scale Google Ads (Search & Performance Max)

Lead Meta Ads strategy (acquisition, retargeting & conversion)

Optimize landing pages & website conversion rate

Ensure GA4 & tracking accuracy

Allocate and optimize marketing budget efficiently

Deliver clear revenue performance reporting

✅ Requirements

Minimum 5 years in performance marketing

Proven track record increasing website revenue

Experience managing mid-to-large advertising budgets

Strong understanding of high-consideration product marketing

Analytical, strategic, and revenue-oriented mindset

Comfortable being accountable for revenue targets

❗ Not Suitable For

Entry-level marketers

Social media admin

Marketplace-only operators

Candidates without measurable revenue impact

Applicants must include:

Case studies or portfolio

Monthly budget handled

Revenue impact achieved (numbers required)

If you have built and scaled revenue for premium products and want to lead growth with full ownership, we’d like to connect.