Senior Social Media Specialist

The Senior Social Media Specialist is responsible for managing the company’s social media presence, creating content strategies, and driving brand awareness and engagement across digital platforms.

Key Responsibilities

Develop and execute social media strategies aligned with brand and marketing goals.

Plan and manage content calendars across platforms (Instagram, TikTok, Facebook, etc.).

Create, curate, and publish engaging content, including captions, visuals, and short-form videos.

Work closely with the C-suites and internal team to produce platform-appropriate content.

Monitor social media performance, track insights, and prepare regular reports.

Manage community engagement by responding to comments, messages, and inquiries in a timely and professional manner.

Stay updated with social media trends, tools, and best practices to keep the brand relevant.

Coordinate paid promotions or ads when required.

Ensure all content aligns with brand tone, image, and positioning.

Qualifications Education

A diploma or a bachelor’s degree in Film, Multimedia, Communications, Marketing, or a related field is preferred.

Experience

Minimum 3+ years of experience as a Social Media Specialist.

Experience in real estate, luxury property, hospitality, or lifestyle branding is preferred.

Strong portfolio showcasing cinematic video work and visual storytelling.

Skills

Proficiency in video shooting techniques, lighting setup, and composition.

Strong video editing skills using software such as Adobe Premiere Pro, Final Cut Pro, or similar tools.

Understanding of visual aesthetics aligned with luxury branding.

Extensive knowledge of photography is a plus.

Good communication skills and ability to collaborate with different teams.

Attributes

Detail-oriented with a strong creative eye.

Able to work independently and manage shoots on-site.

Flexible and adaptable to changing project needs.

Passionate about visual storytelling and high production standards.

Professional, responsible, and able to meet deadlines.

Before applying, please review the reference examples below. They reflect the level of creativity, storytelling, and production quality we’re looking for. You should be confident in your ability to concept, shoot, and edit short-form content at a similar (or higher) standard. Please include your portfolio or show reel link in your application. Applications without work samples will not move forward.

To ensure the right fit for this role, our hiring process includes a practical assessment:

For candidates based in Bali:

Shortlisted applicants may potentially be invited to complete a paid on‑site trial to demonstrate their creative and technical capabilities in a real working environment.

For candidates based outside Bali:

Shortlisted applicants will be required to complete a technical assessment reviewed directly by our C‑suite team.

This is your opportunity to take ownership, push creative boundaries, and build something impactful. If that excites you, submit your application and portfolio today.

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