Technical Sales Manager – Next-Generation Sequencing

Job Title Technical Sales Manager – Next-Generation Sequencing (NGS)

Location APAC Flexible / Remote with travel

Reporting Line Reports to the CEO

Role Overview The Technical Sales Manager – NGS will be responsible for driving

business development, sales support, and customer success

for my client’s NGS portfolio. The role requires strong

technical expertise in NGS technologies

combined with commercial acumen to support direct sales, distributors, and strategic partnerships.

You will act as a trusted technical and commercial advisor to customers across

genomics, clinical research, diagnostics, and biotechnology , while supporting market expansion, distributor performance, and scientific collaborations.

Key Responsibilities

1. Business Development & Sales Support Identify and develop new sales opportunities across APAC for NGS products and services Lead techno-commercial discussions with academic, clinical, biotech, and diagnostic customers Deliver technical sales presentations, product demonstrations, and customer meetings Support preparation of tailored techno-commercial proposals (technical specs, pricing, timelines) Act as the technical expert during the sales cycle, addressing customer queries and objections

2. Pre- & Post-Sales Technical Support Provide pre-sales technical guidance on NGS workflows, applications, experimental design, and data analysis Support post-sales activities including installation assistance, troubleshooting, and onboarding Deliver customer training (remote and on-site) on NGS platforms, reagents, and software Ensure high customer satisfaction and successful long-term adoption of solutions

3. Distributor Management Identify, onboard, and train regional distributors Monitor distributor performance against commercial targets Support incentive programs and distributor motivation Coordinate logistics, supply chain, and contractual frameworks Gather market feedback and adapt go-to-market strategies Manage distributor transition or exit strategies where required

4. Key Opinion Leader (KOL) Engagement Identify and engage relevant KOLs aligned with my client’s scientific and commercial strategy Build collaborations through: Product evaluations and reviews Sponsored scientific content Webinars, workshops, and events Long-term brand ambassadorships Ensure authenticity and scientific credibility in all KOL engagements Measure success through engagement metrics, adoption, ROI, and brand impact

5. Internal Collaboration Work cross-functionally with Sales, Marketing, R&D, Product Management, and Technical Support Provide structured customer feedback to support product improvement and innovation Support development of sales collateral, marketing materials, and technical documentation Enable sales teams through technical training and knowledge sharing

6. Scientific Collaboration & Publications Support scientific engagement with healthcare providers and research partners Collaborate on study design, implementation, and interpretation of results Enable data-sharing initiatives and contribute to publication-related activities where appropriate

7. Reporting & Documentation Maintain accurate records of sales activities, customer interactions, and technical support using CRM tools Provide regular reports on sales progress, market trends, and customer feedback to management

Key Skills & Competencies NGS Technical Expertise:

Strong understanding of NGS platforms and workflows (Illumina, Oxford Nanopore, PacBio), sequencing methods, and bioinformatics applications Commercial Acumen:

Proven ability to develop techno-commercial solutions, pricing strategies, and proposals Customer-Centric Mindset:

Ability to build trusted, long-term customer relationships Communication Skills:

Excellent verbal and written English; additional European languages (German, French, Spanish) advantageous Problem Solving:

Strong analytical and troubleshooting capabilities Collaboration:

Ability to work effectively across technical and commercial teams Project Management:

Ability to manage multiple customers and projects concurrently Travel Flexibility:

Willingness to travel extensively across Europe/APAC

Qualifications & Experience Education:

MSc or PhD in Molecular Biology, Genetics, Biotechnology, Bioinformatics, or related field Experience: 3–5 years in a techno-commercial, sales engineering, or business development role within life sciences or genomics Hands-on experience with NGS technologies and customer-facing roles Languages:

Fluent English required