Lead Digital Growth & Activation (Financial Services)

About the role This is an exciting opportunity to join PT. SIGMA GLOBAL TEKNOLOGI (SIGMATECH) as the Lead Digital Growth & Activation for their Financial Services division. In this full‑time, office‑based role in Central Jakarta, you will be responsible for driving the digital marketing strategy and execution to accelerate the growth and activation of the company's financial services offerings.

What we’re looking for

Experience: 1–5 years in digital marketing, growth hacking, or product activation, preferably with CRM and landing page tools.

Technical Skills: Proficiency in digital advertising platforms (Facebook/Google/TikTok Ads), analytics tools, and SEO.

Analytical Mindset: Strong ability to interpret data, conduct A/B testing, and optimize performance.

Education: Bachelor’s degree in Marketing, Business, or related fields.

Common Goals

Increasing active users and reducing churn.

Maximizing Return on Advertising Spend (ROAS).

Achieving "Aha Moment" for new users (product adoption).

What you’ll be doing A Digital Growth & Activation professional drives revenue and user acquisition by managing end‑to‑end digital marketing campaigns, optimizing conversion funnels, and executing growth strategies across channels like SEO/SEM, social ads, and email. Key responsibilities include analyzing user journeys to increase retention, testing new growth experiments (A/B testing), and collaborating with product teams for adoption.

Key Responsibilities

Growth Strategy Execution: Develop and implement data‑driven growth strategies to increase user acquisition, activation, and retention.

Digital Campaign Management: Plan, execute, and optimize paid campaigns (Meta, TikTok, Google Ads) to meet ROI and conversion targets.

Funnel Optimization: Analyze customer journeys to identify leakages, managing top‑to‑bottom‑of‑funnel initiatives to improve conversion rates.

Product Adoption/Activation: Drive product usage through targeted, engaging digital, CRM, and in‑app campaigns.

Data Analytics & Reporting: Monitor key metrics (KPIs) to evaluate performance and provide actionable insights for continuous improvement.

Benefits

Medical

Miscellaneous allowance

Attractive Salary, THR, BPJS, Annual & Sick Leaves

About us SIGMATECH is a leading technology solutions provider, offering a wide range of digital services to clients in the financial services, healthcare, and e-commerce sectors. With a strong focus on innovation and customer‑centricity, we are committed to helping our clients achieve their business goals through the application of cutting‑edge digital solutions. Join us and be a part of our dynamic and innovative team!

Apply now for this exciting opportunity to become the Lead Digital Growth & Activation for SIGMATECH’s Financial Services division.

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