Marketing Coordinator (Part-Time)

Job Title: Marketing Coordinator(Part-Time) - Changi Office Role Overview The Marketing Coordinator supports the day-to-day execution of marketing campaigns by ensuring marketing systems, data, and content operations run smoothly and accurately. This role is highly operational and detail-oriented, working closely with marketing, sales, and external partners to deliver error-free campaigns across multiple regions and languages.

Key Responsibilities Marketing Automation & Email Operations

Execute HubSpot marketing and sales automation activities, including:

Email scheduling, testing, and QA

Workflow and trigger setup and maintenance

Lead uploads, imports, and database housekeeping

Support campaign and nurture execution with zero operational errors

QA all automations to ensure there is no negative impact on:

Customer experience

Lead routing and sales follow-up

Monitor basic automation performance and flag issues proactively

CRM Data Hygiene & Lead Enrichment

Maintain a clean and accurate marketing database

Perform regular data hygiene activities, including:

Deduplication

Field standardisation

Validation of required fields

Support lead and account enrichment to improve data completeness and segmentation

Ensure database readiness for campaigns, reporting, and sales handoff

CMS & Marketing Operations Support

Support CMS operations, including:

Landing page setup for campaigns and events

Content updates and ongoing maintenance

Coordinate multilingual content workflows:

Manage translations via CMS, XTM, and external agencies

Ensure correct language versions are published and maintained

Ensure all campaign and landing page assets remain accurate, current, and aligned with brand guidelines

Provide first-line troubleshooting and operational support to regional marketing teams

Cross-functional Coordination Work closely with:

Marketing campaign owners

Sales and inside sales teams

External agencies and translation vendors

Ensure timelines, assets, and system updates are executed correctly and on schedule

Skills & Experience Required

1–3 years of experience in a marketing operations, marketing coordinator, or similar role

Hands-on experience with HubSpot (or similar marketing automation platform)

Strong attention to detail and comfort with repetitive operational tasks

Experience supporting email campaigns, workflows, and landing pages

Comfortable working with data, spreadsheets, and structured processes

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