Activation & Engagement Analyst

Activation & Engagement Analyst – Asuransi Astra Join to apply for the

Activation & Engagement Analyst

role at

Asuransi Astra .

Responsibilities

Plan, execute, and evaluate brand activation initiatives across offline and online channels.

Manage and support events, sponsorships, and integrated marketing activations.

Develop post‑activation reports by analyzing event performance and audience engagement to generate actionable insights.

Collaborate with internal teams and external partners to ensure seamless execution.

Conduct negotiations with vendors, partners, and stakeholders.

Monitor trends and audience behavior to keep activations relevant and impactful.

Support cross‑functional communication, including corporate communication and media‑related activities.

Minimum Qualifications

Bachelor’s degree in Communication, Management, or a related field.

Open for fresh graduates.

Understanding of Integrated Marketing Communication and offline–online channel integration.

Excellent analytical thinking with the ability to turn data into insights.

Strong negotiation and stakeholder management skills.

Good corporate communication skills with the ability to align messaging to business objectives.

Solid understanding of the business landscape and media ecosystem.

Trend‑savvy, creative, and able to think beyond conventional solutions.

High level of ownership, flexibility, and willingness to go the extra mile when needed.

Able to work individually or as a team.

Seniority Level Associate

Employment Type Full‑time

Job Function Business Development and Sales

Industries Insurance

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