Job Description
We're seeking an exceptional leader to spearhead our brand strategy and business development efforts. This pivotal role combines strategic vision with hands‑on execution, requiring a dynamic professional who can elevate our brand presence while driving sustainable business growth.
Key Responsibilities
1. Brand Strategy & Positioning
Develop and execute comprehensive brand strategies that resonate with target audiences.
Define and maintain brand identity, voice, and positioning across all channel.
Conduct market research and competitive analysis to inform strategic decisions.
Ensure brand consistency across all touchpoints and communications.
Develop retail expansion strategies and optimize distribution channels.
Build and maintain relationships with key retail partners and distributors.
Drive sales growth through strategic planning and market penetration
2. Marketing & Growth Management
Lead integrated marketing campaigns across digital and traditional channels
Develop data-driven growth strategies and track key performance metrics
Oversee content creation, social media, and digital marketing initiatives
Optimize customer acquisition and retention strategies
Build, mentor, and lead high‑performing brand and marketing teams
Set clear objectives, provide guidance, and conduct performance reviews
Collaborate cross‑functionally with sales, product, and operations teams
Cultivate strategic partnerships with agencies, vendors, and industry partners
Manage relationships with internal and external stakeholders
Negotiate contracts and agreements that align with business objectives
Represent the brand at industry events, conferences, and networking forums
Expertise in market research, consumer insights, and competitive analysis
Financial acumen with budget management and ROI optimization experience
Deep understanding of brand development and positioning strategies
Proficiency in digital marketing, social media, and content strategy
Knowledge of current marketing trends, tools, and technologies
Strong negotiation and deal‑closing abilities
Understanding of retail operations and distribution strategies
Experience in partnership development and alliance management
Exceptional leadership skills with proven team‑building experience
Outstanding verbal and written communication abilities
Strong presentation and public speaking skills
Ability to influence and inspire stakeholders at all levels
5. Ideal Personality Attributes
Visionary & Innovative
Results‑Oriented
Detail‑Oriented & Organized
6. Experience Requirements
Minimum 8-10 years of progressive experience in brand management, marketing, or business development
At least 5 years in a senior leadership or management role
Proven track record of successful brand launches or repositioning initiatives
Experience in retail development and partnership management.
7. Educational Requirements
Bachelor's degree in Business Management, Marketing, or related field (required)
Master's degree (MBA) in Business Administration, Marketing, or Strategic Management
Professional certifications in brand management, digital marketing, or business development
8. What We Offer
Opportunity to shape brand strategy and drive business growth
Collaborative and innovative work environment
Professional development and growth opportunities
Ready to Lead Our Brand Forward?
Submit your application today and join our dynamic team
Textiles, Clothing & Accessories 51-100 employees
PT MIRAE ASIA PASIFIK is one of the leading agent for ladies intimate apparel located in Jakarta. The company are supporting customers and factories to export to various countries around the world. With the global changes and our expansion plan to handle new market opportunities, we need the right candidates to dill in the vacancy as below.
PT MIRAE ASIA PASIFIK is one of the leading agent for ladies intimate apparel located in Jakarta. The company are supporting customers and factories to export to various countries around the world. With the global changes and our expansion plan to handle new market opportunities, we need the right candidates to dill in the vacancy as below.
Marketing Communication Manager
West Jakarta, Jakarta, ID
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PT Vita Shopindo
West Jakarta, Jakarta, ID
Brand Manager
South Jakarta, Jakarta, ID
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Ready to Apply?
Don't miss this opportunity! Apply now and join our team.
Job Details
Posted Date:
December 25, 2025
Job Type:
Business
Location:
Jakarta, Indonesia
Company:
PT. Mirae Asia Pasifik
Ready to Apply?
Don't miss this opportunity! Apply now and join our team.