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Brand Manager

📍 Jakarta, Indonesia

Business PT. Mirae Asia Pasifik

Job Description

We're seeking an exceptional leader to spearhead our brand strategy and business development efforts. This pivotal role combines strategic vision with hands‑on execution, requiring a dynamic professional who can elevate our brand presence while driving sustainable business growth. Key Responsibilities

1. Brand Strategy & Positioning

Develop and execute comprehensive brand strategies that resonate with target audiences. Define and maintain brand identity, voice, and positioning across all channel. Conduct market research and competitive analysis to inform strategic decisions. Ensure brand consistency across all touchpoints and communications. Develop retail expansion strategies and optimize distribution channels. Build and maintain relationships with key retail partners and distributors. Drive sales growth through strategic planning and market penetration 2. Marketing & Growth Management

Lead integrated marketing campaigns across digital and traditional channels Develop data-driven growth strategies and track key performance metrics Oversee content creation, social media, and digital marketing initiatives Optimize customer acquisition and retention strategies Build, mentor, and lead high‑performing brand and marketing teams Set clear objectives, provide guidance, and conduct performance reviews Collaborate cross‑functionally with sales, product, and operations teams Cultivate strategic partnerships with agencies, vendors, and industry partners Manage relationships with internal and external stakeholders Negotiate contracts and agreements that align with business objectives Represent the brand at industry events, conferences, and networking forums Expertise in market research, consumer insights, and competitive analysis Financial acumen with budget management and ROI optimization experience Deep understanding of brand development and positioning strategies Proficiency in digital marketing, social media, and content strategy Knowledge of current marketing trends, tools, and technologies Strong negotiation and deal‑closing abilities Understanding of retail operations and distribution strategies Experience in partnership development and alliance management Exceptional leadership skills with proven team‑building experience Outstanding verbal and written communication abilities Strong presentation and public speaking skills Ability to influence and inspire stakeholders at all levels 5. Ideal Personality Attributes

Visionary & Innovative Results‑Oriented Detail‑Oriented & Organized 6. Experience Requirements

Minimum 8-10 years of progressive experience in brand management, marketing, or business development At least 5 years in a senior leadership or management role Proven track record of successful brand launches or repositioning initiatives Experience in retail development and partnership management. 7. Educational Requirements

Bachelor's degree in Business Management, Marketing, or related field (required) Master's degree (MBA) in Business Administration, Marketing, or Strategic Management Professional certifications in brand management, digital marketing, or business development 8. What We Offer

Opportunity to shape brand strategy and drive business growth Collaborative and innovative work environment Professional development and growth opportunities Ready to Lead Our Brand Forward?

Submit your application today and join our dynamic team Textiles, Clothing & Accessories 51-100 employees PT MIRAE ASIA PASIFIK is one of the leading agent for ladies intimate apparel located in Jakarta. The company are supporting customers and factories to export to various countries around the world. With the global changes and our expansion plan to handle new market opportunities, we need the right candidates to dill in the vacancy as below. PT MIRAE ASIA PASIFIK is one of the leading agent for ladies intimate apparel located in Jakarta. The company are supporting customers and factories to export to various countries around the world. With the global changes and our expansion plan to handle new market opportunities, we need the right candidates to dill in the vacancy as below. Marketing Communication Manager West Jakarta, Jakarta, ID Brand Manager (Health & Beauty) PT Vita Shopindo West Jakarta, Jakarta, ID Brand Manager South Jakarta, Jakarta, ID

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Job Details

Posted Date: December 25, 2025
Job Type: Business
Location: Jakarta, Indonesia
Company: PT. Mirae Asia Pasifik

Ready to Apply?

Don't miss this opportunity! Apply now and join our team.