Senior Marketing Strategist

Direct message the job poster from Glad2Glow

Hiring for Fast Moving Beauty Company! | SEA Market Talents | Talent Acquisition at Glad2Glow | IISMA 2021 Awardee to Universiti Sains Malaysia Glad2Glow is looking for a Senior Marketing Strategist.

Key Responsibilities

Strategic Influencer Marketing Leadership: Spearhead the creation and implementation of influencer marketing strategies that align with the brand’s broader marketing goals.

Campaign Management: Oversee the end-to-end process of influencer marketing campaigns, ensuring they are well-planned, executed, and optimized across various digital platforms.

Team Leadership & Development: Manage and mentor a team of influencer marketing specialists, offering continuous guidance, feedback, and support to foster individual growth and boost overall performance.

Performance Monitoring & Reporting: Set clear performance indicators (KPIs) and regularly assess the success of influencer-driven campaigns through data analysis and reporting.

Trend Spotting & Innovation: Stay ahead of industry trends, identifying new platforms and innovative approaches to enhance influencer marketing effectiveness.

Minimum Qualifications

At least 3 years of experience in brand marketing, influencer marketing, or related roles, with a focus on KOL (Key Opinion Leader) management.

Strong knowledge of platforms like TikTok, Instagram, and affiliate marketing.

Previous experience in promoting beauty products on social media platforms is a plus.

Experience in the beauty or consumer goods sector is highly preferred.

Fluent in English is a must.

Willing to work full-time from the office at Mega Kuningan, South Jakarta.

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Marketing, Art/Creative, and Public Relations

Industries Personal Care Product Manufacturing

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