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Brand Story Architect - Social & Visual for Sports

📍 Indonesia

Construction PT. Mitra Kreasi Garmen (Mills)

Job Description

MILLS is expanding its creative and marketing team to strengthen brand storytelling across

Football, Running, and Sportstyle categories . We are looking for passionate professionals who understand sports culture, digital communication, and performance-driven brand storytelling. We are currently hiring for the following positions: 1. Social Media & KOL Specialist

About the Role

The

Social Media & KOL Specialist

will be responsible for managing MILLS’ social media strategy and building strong relationships with

Key Opinion Leaders (KOL), Brand Ambassadors, athletes, and sports communities

to strengthen brand positioning. Key Responsibilities

Manage and develop

social media strategies

across Instagram, TikTok, YouTube, and other digital platforms. Create

monthly content plans

aligned with campaigns, product launches, and sports moments. Manage collaborations with

KOL, Brand Ambassadors, athletes, and influencers

from briefing and negotiation to execution and reporting. Monitor and evaluate

content and campaign performance

including engagement, reach, and conversion. Collaborate with

marketing and product teams

to ensure brand communication remains consistent and impactful. Develop

performance reports and insights

to optimize future strategies. Requirements

Bachelor’s degree in

Marketing, Communication, or a related field . 2–4 years experience

in Social Media or Influencer Marketing (preferably in sports, fashion, or lifestyle industries). Strong understanding of

Instagram and TikTok algorithms and digital trends . Familiar with

running, football, or sports industry culture . Analytical mindset with ability to interpret

social media insights and data . Creative, proactive, detail-oriented, and able to work in a fast-paced environment. Passionate about

sports and active lifestyle . Added Value

Active involvement in

running or football communities . Experience handling

product launch campaigns . Strong

copywriting skills

in Bahasa Indonesia and English. Familiar with

Meta Ads and TikTok Ads . 2. Sr. Photographer

About the Role

The

Senior Photographer

acts as a key visual driver for MILLS across

Football, Running, and Sportstyle categories , ensuring every campaign, product launch, and commercial content delivers

premium visual quality and strong storytelling

aligned with MILLS’ brand identity. Key Responsibilities

Lead the

concept and execution of photoshoots

for sports product categories. Translate

creative briefs

into impactful, clean, and high-performance visual outputs. Manage

lighting setup, composition, mood, and tone

based on brand guidelines. Direct

talent and athletes during photoshoots

(pose, movement, expression). Collaborate with

Creative, Marketing, and Styling teams

for campaign and product launches. Manage the full

production workflow

from pre-production planning to post-production. Maintain

visual consistency across platforms

including e-commerce, social media, campaigns, and OOH. Requirements

Minimum

3 years experience as a Photographer

(sportswear, fashion, or commercial photography preferred). Strong

portfolio in sports or sportstyle photography . Strong knowledge of

lighting techniques for movement and product detail shots . Experienced in shooting

athletes in motion . Advanced proficiency in

Adobe Lightroom and Photoshop . Strong understanding of

visual storytelling and brand positioning . Able to work under

fast-paced campaign timelines . Strong leadership ability to coordinate

small production teams during shoots . Added Value

Experience working on

performance footwear or technical apparel campaigns . Experience in both

studio and outdoor sports shoots

(track, urban, trail). Familiar with

video direction . 3. Graphic Designer

About the Role

The

Graphic Designer

will support the development of strong visual communication across MILLS marketing campaigns, product launches, and digital platforms. Key Responsibilities

Design creative assets for

marketing campaigns, social media, and promotional materials . Develop visual concepts aligned with

brand identity and campaign direction . Create graphics for

digital marketing, e-commerce, and product storytelling . Collaborate with photographers, videographers, and marketing teams to produce cohesive visual outputs. Maintain visual consistency across all MILLS communication channels. Requirements

Minimum

2–3 years experience

as a Graphic Designer. Strong portfolio in

branding, campaign design, or digital content design . Proficient in

Adobe Illustrator, Photoshop, and other design tools . Strong understanding of

layout, typography, and visual composition . Experience in

fashion, sportwear, or lifestyle brand

is a strong advantage. Added Value

Experience working on

sports or activewear brands . Familiar with

AI-assisted design tools

for concept exploration and productivity. 4. Videographer

About the Role

The

Videographer

will be responsible for producing engaging video content that communicates the performance, energy, and culture of the MILLS brand. Key Responsibilities

Produce video content for

campaigns, product launches, and social media platforms . Plan and execute

video shoots

including concept development, filming, and editing. Create

short-form video content

for digital platforms such as Instagram and TikTok. Collaborate with photographers, designers, and marketing teams to support integrated campaigns. Ensure video content aligns with

brand storytelling and visual identity . Requirements

Minimum

2–3 years experience

in videography and video editing. Proficient in

Adobe Premiere Pro, After Effects, or similar software . Strong understanding of

visual storytelling, framing, and video composition . Experience producing

digital marketing or brand campaign content . Added Value

Experience in

sports or active lifestyle video production . Ability to handle

motion graphics or hybrid photo-video production .

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Job Details

Posted Date: March 12, 2026
Job Type: Construction
Location: Indonesia
Company: PT. Mitra Kreasi Garmen (Mills)

Ready to Apply?

Don't miss this opportunity! Apply now and join our team.