Social Media Trend Analyst & Copywriter

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Social Media Trend Analyst & Copywriter

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PT. Tirtakencana Tatawarna Overview

Join to apply for the Social Media Trend Analyst & Copywriter role at PT. Tirtakencana Tatawarna. Responsibilities

Monitor social media trends, industry news, and viral issues daily from sources such as Twitter, TikTok, Instagram, LinkedIn, Google Trends, and trusted news outlets. Analyze the relevance of trends to the target audience and filter out the most important information. Present trend research findings in a concise, engaging, and easy-to-understand format for distribution via WhatsApp, Discord, or other platforms. Write engaging copy to deliver trends in a style appropriate for the audience. Collaborate with the creative and marketing teams to ensure the information shared aligns with the brand's communication strategy. Conduct competitor research to understand how other brands communicate trends to their audiences. Use social listening and analytical tools to identify trend patterns and provide strategic insights to the team. Manage the scheduling of trend updates to ensure consistency and timely delivery. Requirements

Minimum 1 year of experience as a Social Media Analyst, Content Writer, Copywriter, or a related role. Strong understanding of social media trends and the ability to quickly identify changes in trends. Familiarity with trend monitoring tools like Google Trends, Twitter Trending, TikTok Creative Center, BuzzSumo, Sprout Social, or similar. Strong copywriting skills, especially for platforms like WhatsApp and Discord, with a focus on engaging and communicative writing. Detail-oriented, adaptable to new trends, and able to work in a fast-paced environment. Understand digital audiences and have the sensitivity to filter relevant news or trends. Possess analytical thinking skills and the ability to transform information into easily understandable insights. What it's like working here

As a growing national company, we’re proud to have some of Indonesia’s brightest and most talented individuals on our team. We’re committed to creating a dynamic and challenging work environment where every team member is empowered to reach their full potential. Together, we’re driven to achieve our goals and take pride in our successes. The atmosphere is positive and supportive, with everyone eager to help one another grow, knowing that our collective success is what makes us thrive. Our culture is rooted in respect, where results speak louder than words. We evaluate performance not only by outcomes but also by work ethic—dedication, integrity, and responsibility are at the core of what we do. Drama, gossip, and attention-seeking behavior have no place here. We believe in hard work and let our achievements speak for themselves—politics don’t factor into our success. Does this sound like the culture where you could thrive? If so, we’d love for you to apply and join our team! Seniority level

Entry level Employment type

Contract Job function

Marketing, Public Relations, and Writing/Editing Industries

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