Brand Manager (Health & Beauty)

About the role As the Brand Manager (Health & Beauty) at PT Vita Shopindo, you will play a pivotal role in shaping the brand strategy and driving the growth of our exciting health and beauty product portfolio. Reporting to the General Manager, this full-time position is based in our West Jakarta office.

What you’ll be doing

Develop and implement effective brand strategies to enhance brand positioning, awareness, and engagement.

Oversee the creation and execution of captivating marketing campaigns across various channels, including digital, social media, and traditional media.

Collaborate with the product development team to ensure new product launches align with brand vision and customer needs.

Analyze market trends, competitor activities, and consumer insights to inform brand and marketing decisions.

Manage the brand’s visual identity, including packaging, advertising, and other brand assets.

Foster strong relationships with key stakeholders, including retailers, influencers, and media partners.

Monitor and evaluate campaign performance, making data-driven adjustments to optimize results.

Mentor and develop the brand management team to drive continuous improvement.

What we’re looking for

Minimum 5 years of experience in brand management, preferably in the FMCG, health and beauty industry.

Proven track record in developing and executing successful brand strategies that drive growth and customer engagement.

Excellent understanding of marketing channels, including digital, social media, and traditional advertising.

Strong analytical and data-driven decision-making skills, with the ability to interpret market trends and consumer insights.

Exceptional communication and stakeholder management skills, with the ability to influence and collaborate effectively.

Creative flair and a keen eye for design, with the ability to maintain brand consistency across all touch points.

Proficiency in using marketing analytics tools and techniques to measure and optimize campaign performance.

Degree in Marketing, Communications, or a related field.

About us PT Vita Shopindo is a leading health and beauty principal & retailer, known for our innovative products and exceptional customer service. With a strong brand presence across Indonesia, we are committed to empowering our customers to lead healthier and more vibrant lives. Join our dynamic team and be a part of our exciting growth journey.

Apply now for this exciting opportunity to become our next Brand Manager (Health & Beauty).

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