GTM - Marketing Manager

At

Hopae , we’re building the world’s most trusted digital identity platform — private, secure, and built for real life.

We believe identity should be in your control — not locked behind outdated systems or centralized gatekeepers.

Our technology powers instant, privacy-first verification for people and businesses worldwide — across fintech, credentials, supply chain, and gaming.

Backed by top global investors, Hopae operates across

Seoul, Paris, and San Francisco , bringing together exceptional talent from over

10 nationalities .

We move fast, think globally, and build products that define the future of identity.

Why You’ll Love It Here

Global DNA:

Work with exceptional peers across Seoul, Paris, and San Francisco

High Impact:

Build technology shaping the global trust and identity landscape

Ownership Culture:

No micromanagement — full trust, full accountability

Elite Standards:

Work fast, learn fast, and grow with world-class peers

Inclusive & Respectful:

10+ nationalities, diverse perspectives, one vision

Growth Mindset:

Access mentorship, leadership visibility, and continuous learning

What You Will Do

Own and execute Hopae’s go-to-market strategy for new and existing products

Define ICPs, positioning, and messaging to ensure clear market differentiation

Lead end-to-end product launches across channels with measurable impact

Design and optimize multi-channel campaigns to drive acquisition and growth

Partner cross-functionally with Product, BD, and Operations to align strategy and execution

Track performance, analyze data, and continuously improve funnel conversion and ROI

5+ years of experience in GTM, marketing, or growth in a fast-paced tech environment

Strong at turning complex products into clear, compelling positioning

Data-driven and structured, with a strong focus on measurable outcomes

Experienced in cross-functional collaboration with Product and Engineering teams

High ownership mindset and comfortable operating in ambiguity

Excellent communication skills in English

$6.5M+ raised

from top global investors

2.6M+ downloads

of our sd-jwt-js library

82 eID research projects

completed

3 projects accepted

into the OpenWallet Foundation

Unlimited PTO

Remote-friendly work model

Real ownership from Day 1

High-impact, global product

Multicultural, respectful team

Recruiter Intro Call (30 min) – Get to know Hopae

Functional or Technical Interview (45 min) – Dive into your skills

Note: The process may vary slightly depending on the role.

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