Sales Manager-Brand Owners & Strategic Accounts

About the Company:

Asia Pulp & Paper (APP) invites you to be part of our dynamic growth in Europe. As one of the world’s largest integrated pulp and paper companies, with over 100,000 employees worldwide, APP delivers quality products to more than 150 countries through world-class manufacturing and a robust international sales network.

APP Group is seeking a

Sales Manager – Brand Owners & Strategic Accounts

to develop and grow long-term partnerships with

brand owners in the food and consumer packaging sectors

across Spain.

We welcome candidates from

commercial sales, customer development, or strategic procurement backgrounds

who have deep experience in

Paperboard or Packaging categories

and strong exposure to supplier–customer negotiations.

Your Role Develop and manage

senior relationships with brand owners

in food, beverage, and consumer packaging Act as the

primary commercial interface

for assigned strategic accounts Lead

commercial discussions and negotiations

including pricing models, volume commitments, and long-term agreements Drive

account growth, portfolio expansion, and supply partnerships Translate brand owner priorities (cost, quality, sustainability, supply security) into commercial solutions Work closely with

HQ, technical, and sustainability teams Provide market insights on paperboard, packaging, and commodity trends

What We’re Looking For Experience 5+ years of experience in

paperboard, packaging, pulp & paper, or related industries Background in: Sales, customer development, or key account management

OR Strategic procurement / category management

with strong

supplier-facing

responsibility Proven involvement in

contract negotiations, supplier management, or commercial decision-making Understanding of

cost drivers, pricing mechanisms, and volume-based contracts Experience managing or negotiating

long-term supply agreements Ability to influence stakeholders across procurement, operations, sustainability, and management Commercial mindset with interest in

revenue growth and customer development Market Knowledge Familiarity with Spain

food packaging market and requirements

, quality standards, and sustainability topics Understanding of how brand owners evaluate and select strategic suppliers Languages Fluent Spanish required Strong English required

Why Join APP? Join a global leader committed to innovation, performance, and sustainability. Learn more about our

Sustainability Roadmap Vision 2030

and be part of a team shaping the future of sustainable fibre-based packaging.

Apply now to become a key contributor to our European commercial growth and help deliver next-generation packaging solutions.

Please note: only shortlisted candidates will be contacted.

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