Performance Marketing Specialist (m/f/d)

About the Company

We aim for equality in the company's workplaces, as it is focused on promotion, within and outside the company, as well as gender equality, diversity, equity and inclusion of people regardless of their abilities and conditions.

The B2B Marketing Specialist will be a key member of the B2B Marketing team, responsible for building, activating, and scaling marketing partnerships with ecommerce merchants across Spain and Portugal. This role sits at the intersection of marketing and sales. Beyond managing day-to-day marketing collaboration with different e-commerce brands (events, acquisition initiatives, communications), a core responsibility of the position is co-marketing strategies: designing and executing joint marketing campaigns with merchants to drive mutual growth, visibility, and commercial impact. The role works closely with Sales and Operations teams, ensuring that marketing initiatives are aligned with commercial priorities, operational capabilities, and execution realities.

Create and execute co-marketing campaigns with key ecommerce merchants in Iberia, from concept to execution and reporting, acting as the bridge between marketing and sales teams. Measure performance and ROI of co-marketing initiatives, sharing insights with internal stakeholders and partners, mainly in Excel, CRM and Power BI. Ensure consistent brand positioning and messaging across all merchant communications. Coordinate acquisition campaigns across different online and offline channels (email, paid media, content, events, etc.) and coordinate with other members of the marketing team to push PR and Social Media initiatives. Coordinate development of branded assets, presentations, and materials to support the sales cycle and commercial conversations. Continuously test, iterate, and optimise campaigns based on results and learnings. Bachelor’s degree in Marketing, Business Administration, Communication, or related fields. Master’s degree or specialised training in Marketing or Business is a plus.

Strong experience in B2B marketing, partnerships, or co-marketing roles. Proven ability to manage multiple stakeholders across Marketing, Sales, and Operations. Solid understanding of ecommerce, digital marketing channels, and demand generation. Strong project management and organisational skills. Data-driven mindset with the ability to translate insights into action. Familiarity with CRM tools such as HubSpot is desirable. Fluency in English (C1) and Spanish; Portuguese is a strong plus.

4 years of experience in B2B marketing, partnership marketing, alliances, or similar roles. ~ Hands-on experience executing joint marketing campaigns with partners or clients.

We aim for equality in the company's workplaces, as it is focused on promotion, within and outside the company, as well as gender equality, diversity, equity and inclusion of people regardless of their abilities and conditions.