Director of Business Development

📍 Toronto, Canada

SIRC

Job Description

Overview

Are you a dynamic leader with a passion for sport, innovation, and community impact? Toronto Pan Am Sports Centre (TPASC) is seeking a

Director of Business Development

to join our senior leadership team. This is an exciting opportunity to play a pivotal role in shaping the future of a world-class facility that inspires movement, wellness, and excellence every day. About the Role

The Director, Business Development, is responsible for the strategic growth and financial sustainability of Toronto Pan Am Sports Centre Inc. (TPASC). This role leads all revenue generation activities across the company including but not limited to membership sales, advertising, sponsorship and partnership development as well as all food service and retail operations. The Director also has responsibility for customer sales and service excellence across the facility, ensuring that the guest experience aligns with TPASC’s reputation as a world-class sport and recreation destination. As a member of the senior leadership team, the Director provides strategic advice and operational leadership, drives revenue generation, and ensures that all business development initiatives align with TPASC’s mission and long-term strategic priorities. The Director will oversee a department responsible for: Membership sales and acquisition as part of the customer service and customer experience team Advertising, sponsorships, partnerships, and commercial agreements Retail and food & beverage services and new initiatives Business innovation and revenue generation opportunities aligned with programming, events and competitions Contract management and vendor relations Staff recruitment, development, and performance management Key Responsibilities

Strategic Business Leadership & Revenue Generation Lead the development and execution of a comprehensive business development strategy to drive all revenue opportunities on campus including but not limited to memberships, advertising, sponsorships, partnerships, programming, retail, and food & beverage revenue. Identify, evaluate, and implement new business opportunities, including facility monetization, joint ventures, partnerships, and ancillary services. Create pricing models, packages, and incentives to maximize utilization and profitability across facilities, programs, and services. Establish annual and long-term financial targets for all revenue categories and ensure consistent achievement. Customer Service, Customer Experience and Membership Growth & Retention Develop strategies to drive new member acquisition across university, community, and sport audiences. Oversee retention initiatives, member engagement programs, and customer loyalty systems. Partner with marketing and communications teams to design campaigns and digital strategies to increase membership visibility and value. Regularly analyze membership data and trends to adjust offerings and improve satisfaction. Commercial Partnerships Oversee the negotiation, management, execution and renewal of all commercial agreements. Ensure delivery of high-value, mutually beneficial relationships with all partners including but not limited to members, corporate advertisers and sponsors, sport organizations, and community partners. Provide strategic direction and oversight to the Manager, Partnerships & Community Outreach, ensuring outreach and partnership activities align with TPASC’s business development goals. Customer Service & Food Services Oversight Lead the facility-wide customer service strategy, fostering a culture of responsiveness, professionalism, and guest satisfaction. Oversee all retail and food & beverage operations, ensuring profitability, quality, efficiency, and alignment with customer expectations. Monitor and optimize food and beverage financial performance, including pricing strategy, cost control, and vendor negotiations to maximize net revenue. Monitor vendor and service contracts, ensuring compliance with agreements, standards, and performance targets. Work with programming and event management teams to optimize revenue from sport, recreation, and entertainment events. Introduce innovative programming models that generate revenue while advancing TPASC’s mission. Ensure rental, hosting, and partnership agreements are structured to maximize financial and strategic outcomes. Collaborate with all levels of sport (community, regional, provincial, national and international) to secure long-term event commitments and high-performance training opportunities. Generate new revenues for the facility through innovative business development opportunities, with a focus on improving profitability in areas such as food and beverage, retail, and sponsorships. Develop, manage, and report on departmental budgets, including forecasting and monitoring revenues and expenditures. Conduct market research and financial analysis to support decision-making and identify emerging trends. Build and lead a high-performing business development team, fostering collaboration and accountability. Oversee staff recruitment, training, performance management, and succession planning for their department. Monitor performance, support professional development, and manage employee relations, including investigations and disciplinary processes where required. Assign tasks and responsibilities based on program requirements, skills, and available resources. Compliance & Organizational Participation Ensure compliance with all relevant legislation (e.g., Occupational Health and Safety Act, Human Rights Code, Employment Standards Act). Participate as a member of the Privacy Breach Response Team, fulfilling duties as required. Collaborate with other Directors and senior managers to ensure alignment of business development initiatives with organizational priorities. Oversee the use of technology and systems to support business development, customer service, and operational efficiency and other duties as required. Qualifications and Experience: University degree in Business Administration, Sport Management, or a related field; graduate degree in business or management an asset. 10+ years of progressive leadership experience in business development, sponsorship, partnerships, or commercial services, ideally within a sport, recreation, or venue management environment. Proven track record of revenue generation, sponsorship development, and contract management. Strong business acumen with demonstrated analytical, financial, and strategic planning skills. Proven leadership, communication, and negotiation skills. Experience overseeing customer service and/or food & beverage operations in a complex organization. Ability to work effectively with multiple and competing priorities. Experience managing conflict and leading investigations with fairness and discretion. Superior written and verbal communication, presentation, and report preparation skills. Proficiency in Microsoft Office 365 and other business applications. The successful candidate will be required to obtain a Police Vulnerable Sector Check. Total Rewards and Benefits: At TPASC, we believe our people are our greatest strength. We’re proud to offer a

comprehensive and competitive total rewards package

designed to support your well-being, success, and growth — inside and outside of work. Competitive Salary and Discretionary Bonus: Reflecting your experience, performance, and contribution to TPASC’s success. Comprehensive Benefits Package: Including Medical, Dental, Vision, Life Insurance, AD&D Insurance, Disability Coverage, and Travel Insurance. Employer RRSP Contribution. Complimentary Fitness Centre Membership: Access to a state-of-the-art gym to promote your health and wellness. Training & Development Opportunities: Including education assistance reimbursement to support your ongoing professional growth. Employee Assistance Program: Offering confidential support for personal and professional challenges. Experience with Large-Scale Events: Gain hands-on experience in organizing major events, tournaments, and competitions. Corporate Events & Staff Discounts: Participate in exclusive team-building and networking events and enjoy discounts on a wide range of products and services. How to Apply

If you are ready to lead innovation, drive growth, and make an impact in the Canadian sport and recreation landscape, we want to hear from you! Please submit your cover letter and resume by October 31, 2025, to the attention of Director, People, Culture and Success at: careers@tpasc.ca Please include “Director of Business Development – TPASC” in the subject line. About Us

A legacy of the 2015 Toronto Pan Am and Parapan Am Games, Toronto Pan Am Sports Centre is operated by a corporation co-owned by the City of Toronto and the University of Toronto. The world-class facility was the largest sport new build for the Games and the largest infrastructure investment in Canadian amateur sport history. Offering an extensive range of services, TPASC caters to a diverse community, including recreational groups, university students, fitness enthusiasts, and elite athletes. Our world-class facilities include two internationally sanctioned 50-meter, 10-lane pools, a dive pool, and dry-land training areas. We also feature a four-court gymnasium, rock-climbing wall, indoor running track, conditioning rooms, and studio spaces. Additionally, our state-of-the-art fitness center is designed to support both casual members and high-performance athletes alike. Additionally, the Canadian Sport Institute Ontario (CSIO) is located in the Toronto Pan Am Sports Centre, offering leading-edge sport science and sport performance services. The facility first opened in September 2014 to a variety of users, including the University of Toronto community, City of Toronto programs, and high-performance athletes. For more details, you can visit their official website at www.tpasc...

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Job Details

Posted Date: October 10, 2025
Job Type:
Location: Toronto, Canada
Company: SIRC

Ready to Apply?

Don't miss this opportunity! Apply now and join our team.