Vice President, Integrated

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Talk Shop is an international full-service, integrated communications agency redefining content to help organizations get known and be understood. Our purpose is to spark meaningful conversations that resonate and endure through innovative communication strategies in public relations, corporate communications, and digital media. We value bright ideas and are always looking for smarter ways to work. Our team is made up of smart, driven, kind people who celebrate each other’s successes and learn from our mistakes.

Role Overview The Vice President, Integrated, operates as an integral part of the Senior Leadership team at Talk Shop. This is a strategic leader responsible for guiding high-value accounts, business growth, and championing Talk Shop’s national reputation. This role bridges creative strategy, client leadership, and business development - serving as a trusted advisor to clients and mentor to internal teams. You’ll lead integrated communications programs spanning PR, marketing, events, and digital, ensuring the highest level of service, profitability, and impact.

Role Breakout

70% Billable - Consult and/or Lead on Tier A/B accounts

15% Business Development (Initial calls, RFP bids, networking)

10% Agency Building and Profiling

5% Internal Operations

Join various Leadership meetings and Management meetings, Ad Hoc Management Support (town halls, organic growth meetings, operations meetings)

Additional Hours are focused on cross-disciplinary leadership, integrated planning, innovation in service, and talent development

Job Description

Acts as a center of excellence on creative-driven marketing campaigns and integrated initiatives.

Exceptional at identifying opportunities and insights others may miss, with a strong grasp of client priorities and the confidence to explore new creative territory.

This role is a strategic lead on select high-profile brands, guiding the overall integrated communications direction, ensuring alignment with client objectives, and modelling strategic thinking and best practices for the team

Ability to lead and develop high-impact brand strategies and creative campaigns.

Serves as a

trusted strategic advisor

to clients and executives

Drives business growth through new client acquisition and organic expansion

Elevates the agency’s presence and reputation, based in Toronto, including organic expansion and aiding in business development initiatives

Ability to balance creative vision with business acumen, demonstrating both creative thinking and aptitude to consider budgets, forecasts, and profitability.

Experience

12-15+ years of experience in communications and marketing, including significant agency experience leading and ideating integrated campaigns across PR, digital, events, and marketing disciplines

Demonstrated success in strategically leading clients in sectors such as B2B, Tech, Financial Services and Professional Services, delivering measurable impact and long-term growth

Excellent communication skills, charismatic, compelling, credible, and authentic with both internal and external audiences

Exceptional written, verbal, and interpersonal abilities, able to influence, motivate, and inspire at every level

Highly organized and adept at managing shifting priorities in a fast-paced environment, balancing big-picture strategy with hands-on execution

Proven success leading teams and developing talent, fostering collaboration, creativity, and accountability

Skilled presenter and storyteller, with a track record of developing strategic plans, building compelling decks, and commanding a strong presence in client and new business settings: both in-person and virtual

Prior experience leading large-scale national campaigns, with a strong integrated communications background spanning PR, digital, creative, and influencer marketing

Demonstrated business acume with a history of sound budget stewardship, efficient resource management, and profitability oversight

Experience working with Canadian brands, with additional exposure to international markets (ex. U.S, Europe, UK) strongly desired

Data-driven mindset — measures success through meaningful metrics and insights. Able to translate results into actionable learnings and showcase the impact of communications efforts through data storytelling, campaign analysis, and performance reporting

Bachelor’s degree in communications, marketing, or a related field

How to Apply To apply, please send your resume and cover letter to melanie@chasingtalent.ca

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