Director, Product Marketing

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.

What You'll Do

Lead Product Marketing Strategy — Define and execute the enterprise and merchant product marketing strategy across payments, commerce, and retail products. Partner with Product, Marketing, and Sales leaders to define positioning, messaging, and go‑to‑market strategies that differentiate Affim.

Champion Product Narratives and External Storytelling — Craft key product narratives for company keynotes, investor relations, executive communications, and customer advisory boards. Turn complex technical concepts into clear, compelling stories.

Drive Go‑To‑Market Excellence — Launch new products and features, ensuring clear value propositions and aligned enablement for sales, partnerships, and customer success. Create playbooks, messaging frameworks, and sales narratives.

Create Feedback Systems and Market Insight Loops — Build and operationalize structured feedback loops between customer‑facing teams (Sales, Success, Merchant Operations) and Product. Translate market, customer, and competitive insights into actionable recommendations.

Partner Cross‑Functionally to Drive Impact — Synthesize insights from customer data, market trends, and usage analytics to inform strategic decisions. Collaborate with Communications, Brand, and Investor Relations for consistent messaging.

Represent Affim Externally — Serve as a visible, credible voice of the company: participate in key customer meetings, industry panels, and thought‑leadership events. Communicate Affim’s innovation roadmap and market vision.

What We Look For

10+ years of experience in Product Marketing, with deep expertise in enterprise, B2B, and payments or commerce ecosystems.

Proven ability to translate complex product capabilities into differentiated market narratives.

Experience building and leading feedback systems that connect customer insights to product decisions.

Strong understanding of merchant and partner ecosystems across retail, commerce, or fintech.

Demonstrated success leading go‑to‑market strategy for enterprise or platform products.

Exceptional storytelling, communication, and executive influence skills.

Experience shaping and presenting narratives for executive audiences, including investor relations, keynotes, and customer advisory boards.

Data‑driven mindset with the ability to synthesize qualitative and quantitative insights.

Comfortable operating in high‑visibility, cross‑functional environments with senior leaders and external stakeholders.

A systems thinker who can connect dots between market forces, customer needs, and company strategy.

Pay & Equity Pay Grade – S Equity Grade – 7

Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical, dental and vision coverage for you and your dependents). CAN base pay range per year: $191,000 – $271,000

Benefits

Health care coverage – company covers all premiums for all levels of coverage for you and your dependents.

Flexible Spending Wallets – generous stipends for technology, food, lifestyle needs, and family expenses.

Time off – competitive vacation and holiday schedules.

ESPP – employee stock purchase plan enabling you to buy shares of Affim at a discount.

Affim is proud to be a remote‑first company. The majority of roles are remote and can be performed almost anywhere within the country of employment. Occasionally, remote workers may be required to work out of an assigned Affim office depending on the role.

We believe It’s On Us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations during the hiring process.

By clicking “Submit Application,” you acknowledge that you have read Affim’s Global Candidate Privacy Notice and hereby give informed consent to the collection, processing, use, and storage of your personal information as described.

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