Public Relations Officer

For more than 130 years, The Salvation Army has served people in need in communities across Canada and Bermuda. Building on our roots as a world-wide Christian church, each year we help more than 2 million people, providing necessities such as food, clothing and shelter. In addition, we support people experiencing unemployment, addiction and family challenges. We continually adapt and innovate to meet emerging needs and live out our mission, vision and values of hope, service, dignity and stewardship. As a faith- and values-based organization, we hire and serve people of all backgrounds and walks of life - there is a place for everyone to belong here.

Mission Statemen t The Salvation Army exists to share the love of Jesus Christ, meet human needs and be a transforming influence in the communities of our worl

d. Job Descripti on: Position Pur poseThe Public Relations Officer is responsible for a comprehensive communications and community engagement strategy that supports the strategic priorities of The Salvation Army; while upholding and promoting the values, policies, procedures, codes and conduct and ethics of The Salvation Army Canada & Bermuda Territ

The Public Relations Officer is responsible for crisis communications, earned media, events, supporting public affairs, Advisory groups, and the annual kettle campaign in a particular region. Supporting the Divisional Secretary for Public Relations, the Public Relations Officer is the spokesperson for The Salvation Army within the region, through regular interface with public forums and media to communicate the vital mission impact of The Salvation A

rmy. Key Accountabil

Serve as divisional spokesperson, leading all media relations, releases, quotes, and responses to protect and strengthen The Salvation Army’s reputaitonDirect crisis and disaster communications end-to-end, ensuring timely updates, message accuracy, consistency, and post-response evaluationDevelop and execute earned media strategies that position the organization as a trusted knowledge leader and innovative community partnerOversee editorial quality and brand alignment across all communications, including social media, video captioning, and public-facing materialsLead the creation and delivery of compelling mission-driven stories that demonstrate impact, inspire action, and support fundraising and partnershipsCoordinate media communications for major campaigns, special events, disaster responses, and corporate partner commitmentsDistribute timely, accurate information to media outlets and support senior leadership with holding statements and crisis materials as neededPlan and manage community engagement, fundraising, and stewardship events to grow attendance, donor acquisition, brand awareness, and revenueSupport divisional kettle campaigns and event communications by promoting opportunities, sharing resources, and reporting outcomesFacilitate Advisory Board operations by coordinating meetings, agendas, and minutes while strengthening community engagement and governance su

pport Education and Experience Qualific

ationsCompletion of a 3-or 4-year bachelor's degree in journalism, marketing or public relations is re

quiredMinimum five years related writing/communications/web/social media experience in an organizational setting, with previous non-profit experience an assetDemonstrate strong proficiency with Microsoft Office, WordPress, publishing tools, and the ability to quickly learn new techno

logiesApply excellent organizational, analytical, and problem-solving skills to manage multiple projects and competing prio

ritiesExhibit outstanding time management, attention to detail, and the ability to perform effectively in a fast-paced envir

onmentCommunicate clearly and professionally using strong written and verbal English across print, digital, and media pla

tformsCollaborate effectively within a team while taking initiative, maintaining a positive, solution-focused approach, and meeting tight dea

dlinesDeliver high-quality customer service and creative planning for projects and special

events Compe nsation:The target hiring range for this position is $66,831.48 to $83,539.35 with a maximum of $100

,247.22.Placement in the salary range will be based on factors such as market conditions, internal equity, and candidate experience, skills, and qualifications relevant to t

he role. The Salvation Army will provide reasonable accommodation upon request. Please email Recruitment.Accommodations@salvationarmy.ca if you have a need for any accommodation and we will be pleased to discuss this

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