Growth Content Marketing Specialist (LinkedIn & Email Focus)

Description As Acendeo continues to scale, we’re looking for a

Marketing Wordsmith

who can turn our technical infrastructure into a lead-generation powerhouse. Your goal is two-fold:

Build the Inbound Engine

by establishing Acendeo and our founders as authorities on LinkedIn, and

Optimize the Outbound Engine

by crafting email copy that cuts through the noise of a crowded inbox. You will work closely with our Head of Marketing and Automation Lead to ensure our voice is consistent, authoritative, and high-converting.

English fluency is a MUST for this role! Only candidates with level C1 or C2 will be considered:

A1 Beginner A2 Elementary B1 Intermediate B2 Upper-Intermediate C1 Advanced C2 Proficient

Responsibilities LinkedIn Ghostwriting & Strategy : Own the LinkedIn presence for our founding team and company. You will extract insights through regular briefings and turn them into high-engagement posts that drive inbound leads and provide social proof for prospects in the sales cycle. High-Volume Email Copy:

Work with the automation team to test, tweak, and overhaul the copy for thousands of outbound emails per month. You’ll be responsible for A/B testing hooks, value props, and CTAs to maximize positive reply rates. Content Repurposing:

Take the \"winning\" LinkedIn content and adapt it for the company blog and other social channels. Your focus is on building a digital footprint that screams \"authority\" to anyone researching our brand. Strategic Collaboration : Partner with the team to align content with broader company goals and work with the Sales Team to create \"middle-of-the-funnel\" assets that help close deals. Performance Iteration : We don't believe in “set it and forget it.” You will constantly analyze reply rates and engagement metrics to iterate on what’s working.

Requirements 2-4+ Years in B2B Copywriting:

Specifically within the SaaS, Professional Services, or Agency space. You understand how to speak to executives and decision-makers. Proven LinkedIn Track Record:

You’ve successfully managed a founder’s brand or a company page, demonstrating an understanding of the algorithm, formatting, and social-first writing. Direct Response Expertise:

You know how to write cold emails that get replies. You understand the difference between a marketing blast and a one-to-one personalized outreach style. Ghostwriting Ability:

You have an adaptable writing style and can interview a subject matter expert to extract their unique perspective and voice. Analytical Mindset:

You are comfortable looking at data (open rates, reply rates, engagement) and using it to inform your next draft. Technical Literacy:

While you don't need to be an automation whiz, you should be comfortable working alongside an automation lead and navigating tools like SmartLead, Instantly, or similar ESPs. Portfolio of Results:

You can show us content you've written that directly resulted in engagement, leads, or revenue.